Rose on May 12, beautiful year of big health in the whole nation city of more than 200 core, center of more than 400 check-up began linkage " healthy quality experiences 100 cities 100 days to go " questionnaire investigates the operation, ask consumer to give check-up the industry " feel pulse " . The healthy demand different dimension after questionnaire consumes the element that orgnaization of check-up of frequency of amount, check-up, choice values most, check with respect to check-up is spent launch investigation. Up to on June 7, collect in all 321, 491 effective questionnaire, this one consumer does to check-up industry " check-up reports " provided effective reference to advance the development of the industry further.
Healthy sense enters popular feeling gradually, check-up demand differs each
As level of our country national income increase the change with healthy sense, consumptive demand to diversity, mutiple level way develops. Look from angle of demand of market of healthy medical treatment, china is being entered quickly aged society, greet again at the same time new round of baby is wet, people grows day and day to healthy demand, consumptive concept and kind also produce change.
Q: How much is the amount that you feel to you can invest oneself body to understand?
If plan institute is shown, the consumer of great majority more favor 3000 yuan of the following check-up serve, among them the consumer of 53.4% is willing to be in check-up fund control 1000 less than, pursuit " sexual price is compared " taller check-up serves. In the meantime, we also discover in 321, in 491 informant, occupy than making an appointment with 22% exceed 70, 000 consumer are willing to invest 3000 yuan of above, go after sexual price to compare already, also hope to experience professional check-up serves, get personalized check-up is evaluated.
Check-up orgnaization wants a foundation market demand, having doinging tall sex while value serves than check-up, the check-up formula of custom-built and diverse demand, in order to satisfy the requirement of different level consumer.
Pursuit " essence of life is accurate, advanced, all ready " while, seek more professional
Include unit group check and at one's own expenses check inside, investigation data shows those who exceed 61.17% to be met every year to undertake check-up by investigation consumer. The unit organizes the check-up that round check is groovy body state commonly, and the customer that exceeds half the number can choose professional check-up orgnaization to undertake check-up, the hope passes a check with special accurate spirit, understand the body well and truly in the round the healthy state of every place.
Q: Ask a basis your check-up circumstance, the option that the professional check-up in your heart values most, can choose only among them 3:
According to this second investigation data shows, plant layout of the check-up report with standard essence, check-up is complete accord with degree of major of requirement, doctor, it is the check-up element that consumer values most. Accordingly " essence of life is accurate, advanced, professional " made consumer " weigh in the hand " check-up orgnaization " sexual price is compared " 3 element. More and more consumer understanding are to professional check-up orgnaization on plant layout as advanced as international already level is synchronous, the major of the team spent physician group to also get admissive. Meanwhile, professional check-up orgnaization still is on environment and service " make great efforts " , build easy check-up environment to get check customer, offer " custom-built change " service.
Consumer is gone after gradually " individuation " service, the health after paying close attention to check manages
"Automation line " the demand that the check-up of type serves to be able to have satisfied customer no longer, develop the formula of diversification in the light of different age layer, different crowd, ability gains the accredit of consumer and favour. Besides, show according to investigating data, the health management after the customer that exceeds half the number pays close attention to check-up serves. Among them healthy risk is monitored rank front row with the requirement that criticizes go to a doctor of make allowance for to seek advice from guidance, dietary nutrition guidance and man-to-man healthy information with 36.58% , of 35.59% occupy than be on ever since. Consumer from it is only before " the task that finish " type ground sweeps check-up report, change is pursuit " tall sex price is compared " the one continuous line after the check in the check before check serves.
As we have learned, more and more professional check-up orgnaizations begin to apply " Internet + big data " mode, finishing " essence of life is accurate, advanced, professional " the service in the check before check while, optimize ceaselessly upgrade the service after check, offer health to evaluate for consumer monitor, build those who belong to him everybody " healthy bank " , undertake to the chronic illness such as diabetic, hypertensive, thyroid dysfunction slow ill management intervenes ahead of schedule. Patient of a few diseases is going to a hospital regularly further consultation with a doctor while, undertake systemic check-up also can help them effectively understand the change of healthy state regularly.
Be dedicated to making " healthy " " character " new experience, aid force health China
The growth of healthy demand brought opportunity to market development, the professional check-up orgnaization with accurate essence of excellent, service is in season and a batch of device are crude, build those who rose to guard compatriots health " the first line of defence " . Beautiful deep know well has year of big health to adjust the healthy demand that optimizes service system ability to satisfy people better ceaselessly only this one truth, be dedicated to be being offerred for consumer more " essence of life is accurate, advanced, professional " service.
This " healthy quality experiences 100 cities 100 days to go " questionnaire investigation action will last to the end of June, at the appointed time, beautiful year will reach healthy check-up industry to share investigation data with countrywide consumer, assist construction of force health China with real operation.
