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Hairdressing industry is a special industry, especially beauty parlour is a relatively special industry more, because of its need and client face-to-face communicate, side client makes a service, the service is direct and this kind is specific. We open beauty parlour to also can encounter a few problems in management course, because the boss of a lot of beauty parlour lacks experience, it is especially in primary management process, hard to avoid can encounter a few problems, this basically is they run from opposite directions the understanding of beauty parlour is insufficient still, lack rational understanding of the system. Often have very big blindness. Of course, the boss of a few beauty parlour's brief taking certain success, but often cannot abiding. So, how to open beauty parlour ability to score a success truly? The bosses that this needs us to open beauty parlour can the assurance of acumen the market, much level, the analytic problem of much angle.
One, open beauty parlour to want to become good market fixed position above all
A beauty parlour has have greatly small, no matter size, the market fixed position before opening beauty parlour must be made clear. Of course, the market is not invariable, it is however in constant change, so, any opens the boss of beauty parlour to must know the market deep, decide the goal of next clarity, seek the market fixed position that follows oneself, such ability produce positive chemical effect in intense market competition. Nevertheless, the market of beauty parlour locates cannot anxious, also not be in one day can be done decide, need the our ceaseless investigation that has comprehensive profundity to the market, analysis, just can pass detailed and lucid judgement next, and ceaseless adjustment, just can make clear market fixed position finally.
2, beauty parlour management wants forbidden
The management of beauty parlour wants forbidden and attentive, prevent to appear needless fallacious. A lot of a lot beauty parlour bosses can score huge success, create a cause one time, following their forbidden management style is not divided. Of course, also a few beauty parlour appear in the hard to avoid in management course flaw, this has the menace that comes from a competitor not only, also beauty parlour interior manages occurrence a few problems. And should have opened a beauty parlour, with respect to the relation that must have handled each side, no matter be exterior element or in-house element, need what otherwise breaks to adjust. The beauty parlour boss with successful any, regular meeting has a clear management concept, and can be cut carry out in the management process of honest beauty parlour. Otherwise, have again good management concept, without strong executive force, also be futile. In the meantime, open beauty parlour to also want follow closely tendency of the day, want to develop photograph be identical with the market, beauty parlour product, beauty parlour project should be updated ceaselessly perfect. To the outstanding experience of a few person of the same trades, might as well adopt take doctrine, the successful experience of direct and duplicate others. Here I recommend everybody to be able to choose to join in brand of beauty parlour of French platinic Lan Zhiyao, this is an international brand, there also is straight battalion inn of more than 10 years to manage the history in the mainland, accumulated substantial management knowledge, once join in platinic Lan Zhiyao, no matter be beauty parlour product, beauty parlour project, the experience such as management sale, uncensored teachs metropolis fine long hair to join in businessman friend, give a person truly with fishing, let you be at ease from now on manage, manage without care.
In addition, the interior management crisis of a lot of beauty parlour is very severe also, follow occasionally external crisis comparing rises, more serious. For instance controller is mixed the contradictory become acute of employee, do not cooperate with division of labour between employee and employee, the relation processing between client and employee is bad to wait, these problems can cause the management get into trouble of beauty parlour. So, we had handled these in-house relations only, only in-house group forms a monolithic bloc, ability and the competitor outside let go one wrestle. Feature of consumptive habit consumption also is not changeless, we should learn to hold the mentality of consumer when making a sale, always can let a client feel new move, can capture old client not only so, and still can attract new customer.
3, of controller and employee oneself quality rise
Come from some kind of meaning say, the quality of controller and ability discretion decided the success or failure of beauty parlour, the management situation that decided beauty parlour and future send swallowtail space. Contemporary beauty parlour controller should have professional professional knowledge, stronger organization capacity not only, return the integrated quality that must have many sided, can accomplish against a rainy day, block one side alone. It is important that one goes out in the Qin Dynasty decision-making before, want put heads together so as to get better result, seek everybody's opinion, join oneself original opinion adequately, redo goes out brilliant decision-making. At the same time controller should handle the relation of tonsorial subordinate employee, want to have the understanding of a meticulous profundity and knowledge to every employee, maintain communication connection constantly with employee. If bilateral generation grinds, must as soon as possible static next hearts will review its reason place well, be in for a short while inside resolve bilateral contradiction. Train the employee of a high quality, high administrative levels, hi-tech even at the same time, ability can have capital to gain market of competition, race to control for beauty parlour, effectively and photograph of other person of the same trade contend.
4, advertisement is publicized cannot lax
Now is the society of an information explosion, wine is told previously sweet do not be afraid of alley child deep, we should say now, wine is sweet also be afraid of alley child deep, no matter be a new brand, still be the old brand with a long history, cannot leave strong and strong advertisement conduct propaganda. Advertising puts in conduct propaganda to want to have specific aim, the lock consumes a crowd surely, exquisite conduct propaganda is politic, ground of be good at teaching engrafts to broad client beauty parlour information, do one's best makes moving heart, make the client generates the impulse of a kind of personal experience subliminally, produce economic effect in actual management. Excessive of avoid by all means makes conduct propaganda, beg an amount not to weigh quality only. Want fewer but better, spend least money to make the ad that has resounding effect most. Platinic Lan Zhiyao is French brand, have centenary old long history, and still be brand of a list of names posted up on CCTV CCTV net, media, newspapers and periodicals is inspected in much home appliance, media of countrywide mainstream network have a story, the media of well-known trademark publicizes a such international strength is beyond question.
Of course, in the specific process that opens beauty parlour, we still can be encountered such or in that way problem, this asks our beauty parlour boss can have his eye, arms will will block water to come earthy cover, have agile decision making authority. If we can fulfil these problems truly, opening a beauty parlour is not what tickler, and the business also can do hotter more. Specific issue is specific analysis, author ability is limited, also cannot one by one respecting.
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