The bell wood with obstinate and fogyism of backward, product, changeless technology is about to exit China, in becoming car city knockout the first " run road " foreign brand.
According to the report, bell wood already finished all equity to make over with prosperous river car on June 15, quit all office management of wood of prosperous river bell. In the meantime, bell wood is removing with car of joint-stock object Chang'an collaboration concerns. Bell wood exits Chinese determination to already was decided, this bit of misfortune by " the net that choose a vehicle " 2016 " fatidical " (Guan Xuejun: Wash out hasten of general trends place joint-stock how can escape by sheer luck) in saying.
Worth while and thoughtful is, why can bell wood run road? After Lingmuzhi, does the next run who is the meeting of the road?
Bell wood looks be like is to exit China actively, actually is the market of world the biggest car that is developed by high speed fell into disuse. It is who gives limelight in car times, however by " flock " and does the cart that go up force have no way out?
Do not fit the product of the market only without unsuccessful product
Bell wood car does not follow to go up the times develops, the development road that is in China consequently goes narrower more. Above all, small car security is poorer, the Chinese consumer that so purchasing power promotes can choose higher level model. Be in early 2009, society of assurance of American highway safety (IIHS) undertake " the car bumps into cart " impact test proof: Cart is safer than the car. Next, native land and compact model small car of Che Chengling wood " killer " . Space of car of homebred class A capacious, configuration it is taller, better to take comfortable sex, the price differs with abstruse develop not quite, because this is homebred and compact model the car is very fast race to control the market of abstruse develop. Again, joint-stock car price falls detective, same race to control market of bell wood car. Masses POLO, Feng Tianwei gallop, Ben Tianfei spends the demand that waits for joint-stock car to upgrade again and again to car to satisfy Chinese customer, the product such as words of abstruse develop, swift, day is old not replacement, market space is consequently less and less.
Controller of some China brand informs " the net that choose a vehicle " : "The product that bell wood makes more and more the need that does not accord with mainstream crowd, impenetrable not transition, exiting China is sooner or later thing. Exiting China is sooner or later thing..
Who be in SUV " blowout " times again and again " She Ji " , by Chinese consumer gradually desolate? It is bell wood! Either bell wood product is bad, however the requirement that the product of bell wood has not fitted Chinese consumer. Market of scan widely China, the product that who still has does not suit to consume demand?
Take advantage of an opportunity person Chang Ni situation person die
Cui Dongshu of secretary-general of the meeting that multiply couplet points out: "As a result of bell wood too the product strategy that contrariwise holds to to be core with miniature fuel car, without the trend that catchs up with consumption upgrades, consequently sales volume glides continuously. Consequently sales volume glides continuously..
Bell wood did not capture small car dynamoelectric the tide that turn, must exit China so. Although our country is the country of an oil deficient, governmental appeal consumer buys small-sized car, but did not come on stage however like Japan " light four-wheeler law " (be measured to specific platoon and the energy-saving environmental protection under wheelbase is small-sized the car is protective with support) in that way favourable policy, accordingly miniature fuel car is in China less and less.
Nevertheless, multiply with the car dynamoelectric the serious breach that the tide that turn becomes miniature car to develop. Current, be in those who be restricted to be restricted to buy all right is big in city, motor-car of miniature pure report became a few families " the 2nd car " , small car of brand of not little China seizes this one great opportunity just about, through " oil revises report " product structure upgrades and recovery new student. Below policy support, small car is electric turn a tide increasingly apparent, car of fuel of traditional A00 class exits the market almost, obstinate not the bell wood of transition sends awkwardness more in Chinese circumstances.
"Double integral " below policy, who can pay attention to one's own moral uplift without thought of others? China " double integral " policy can calls a whole world the strictest code, led the world tide of development of new energy resources, the brand with technical lack of power innovation can choose to escape only. In those days, bell wood enters China, it is China active " change a technology with the market " result. Now, no matter Chinese market is growing speed, still expand latent capacity, other country cannot is likened to, the China that rises formidably mastered the active advantageous position that establishs code, force group of the automobile that cross a state must the most advanced, most the product of environmental protection takes China to sell. 2019, the part is joint-stock the company if short of " double integral " policy asks to be forced the word of stop production, the situation that faces market of the much that be reaved by Chinese brand. From the enterprise development level is told, foreign brand exits Chinese market loss to will not be estimated. Examine from another angle, backward foreign brand exits China, it is Chinese automobile industry ceaseless development expands reflect.
Answer the history that wood looking at a bell develops in China, bell wood is in advantage of small-sized car respect is clear, but the macroscopical policy trend that develops auto industry with Chinese government is contrary to, must leave China finally.
If be a mirror with bell wood, illuminate according to current each car look forward to, whose trend and policy photograph are contrary to?
In August 2016, " the net that choose a vehicle " knockout of city of fatidical China car will pull open heavy curtain, end wash out general trends to fall, foreign brand also cannot escape by sheer luck. Nowadays, bell wood makes brand of the ocean in knockout " piece bureau the first person " , and as " match " grow in intensity, who can become the next to go out bureau person? We might as well of the accordance from policy, technology before 3 dimension spend the adaptability of look up sex, product examine each car look forward to, discover the person that who will reduce the fine of knockout not hard, " the net that choose a vehicle " will undertake dogging reportorial to this continuously.