1, the name that forges the earliest, the 4th ability is Tecent
When registering company name, the decision is taken " dispatch " as end compose, express with " communication " about, and prepositive choice produced a few setbacks. Ma Huateng memory says: "The name that forges the earliest calls a net dispatch, it is the meaning of network news report, the directest, the simplest, what the 2nd equipment chooses is nimble dispatch, the 3rd is flying dispatch, the 4th name just is Tecent. Industrial and commercial my father runs register for me, he comes back to say, in front a few register no less than coming, ' Tecent ' can. I think, the name that has me too individual colour, not quite good. But father says, it is this, or register no less than coming. Call Tecent then. " in the future somebody is conjectural, "Vacate " take the name from Ma Huateng, "Dispatch " criterion with " embellish fast " have source, also be the explanation of the pretty close.
Company English name the inspiration of Tencent, come from Lucent (bright dispatch) , "Exquisite at that time left and right sides is symmetrical, tencent is very symmetrical " . Come to this word apart, it is Ten Cent (very money) , tecent makes great cause with the profit pattern of small close an account in the future, perhaps be " providential " .
2, develop " QQ " it is an accidental incident
Ma Huateng group throws ICQ to develop, it is an accidental incident.
Be in in August 1998 around, ma Huateng is on the information harbor of Guangzhou telecommunication " gad " , see news of an invite public bidding inadvertently, the Chinese that Guangzhou telecommunication wants to buy a similar ICQ corresponds immediately tool, making public to whole society invite public bidding. Ma Huateng discusses with Zhang Zhidong, Ceng Liqing at once, we all feels technical difficulty is not great, can go trying. But, invite public bidding can be about immediately, had made a product without time, can do program of a technology to go only contest mark.
The following day, ceng Liqing goes asking about a message, the information that brings back one makes a person depressed very quickly: What share contest prize this is Guangzhou telecommunication is subordinate fly China company, they had completed all product development, give a name for PCICQ. "This is the mark of a decided at the higher level but not officially announced, we went, also do not have an opportunity absolutely. " Ceng Liqing says in the shout in the office.
But, ma Huateng or decision try. He and Zhang Zhidong close the door several days, drew up book of mark of a contest, they must want this " the product on paper " have a name, ma Huateng thought of Open (open) , call OICQ then, chinese name is " Chinese network pager " .
What Ceng Liqing expects no less than, can go up in contest mark, guangzhou telecommunication did not give Tecent any opportunity, fly China do not give expect ground to become the person that win the bid.
After returning Shenzhen, 5 person that do poineering work sit, discuss an issue: " really " should come out OICQ to development? In Xu Chenye's memory, this is the first time on Tecent history produces intense debate: "That, everybody argues quite ardently, what say have, basically be the opportunity that also saw less than making money. And, there has been He Feihua of demon of Taiwan information person, network in front doing, does the market still need the 4th ' Chinese change ICQ ' ? But, american online flower a few 100 million buy ICQ to be like again very to force. Of course, everybody still listens to Ma Huateng finally. Everybody still listens to Ma Huateng finally..
Ma Huateng says: "Otherwise we raise it first rise. "Otherwise we raise it first rise..
Cut of OICQ of the first edition pursued 1999
3, date of before 200 QQ left Tecent employee
The first version of OICQ -- OICQ 99 Beta Build 0210, the time that releases formally was on Feburary 10, 1999, after Tecent establishs 3 months of day.
In the impression of all author, this day did not undertake any ceremony. Before putting number, the person obligate such as Ma Huateng 200 date, put number external from 10201 begin. "Before 200 date leave ourselves, think at that time, 200 obligate name is full the demand that every time staff member amount increases OK and contented future. " Ma Huateng left 10001 to oneself. According to their program, the first year the hope develops 1000 users, strive for 3000~4000 the 2nd year, have 10 thousand to the 3rd year, consider to receive again next go down how to do. Zhang Zhidong still calculated brushstroke Zhang, user amount is in 10 thousand less than, hire of annual personnel pay, bandwidth and server charge won't exceed 100 thousand yuan, should be " raise case " .
4, of QQ " drop drop " pony elder brother records clew sound with the pager
The OICQ of first version still undertook in the light of the blemish of ICQ a few edit.
OICQ still designed message clew sound. The last sound before the system is released should seek the voice of a kind of clew namely, technical group for " what sound listens go up to be familiar with very much " this problem and discussed very long, occupy Zhang Zhidong to recollect, someone says to use knocked voice, someone says to use whistled voice. Finally, ma Huateng is maintained " the call sound that everybody's most familiar sound is a pager " , then he fell with his pager collection " drop drop " sound, this is become the most classical " Tecent sound " . From this also but infer, of Ma Huateng " pager complex " it is exceedingly heavy really.
5, " QQ " the first pail of gold, come from penguin fair young
In October 1999, shenzhen city holds the first China International Fair of achievement of new and high technology, tecent hired ginseng of a bar to exhibit. To attract the person that look around, the pottery and porcelain that Chen Yidan looked for person fire to give 1000 penguin figure store cash pot. When entrusting treatment, the penguin icon that the company that make feels Tecent is offerred too " thin " , make store cash pot can not stand, do with respect to do sth without authorization advocate penguin make it a little the appearance of fat circle, still added the scarf of a black on its neck. Of unexpected is, this penguin store cash pot is handing in the ovation on the meeting high. It is to be distributed freely at the beginning, the person that will get is really too much, chen Yidan sells 5 yuan only with respect to the price, go up later 10 yuan, unexpectedly undersell one sky, the Qian Gang of gain is good join the bar hire that exhibit to give countervail.
See everybody likes the image of this fat penguin more and more, tecent commends professional animation company east benefit undertakes redesigning to Logo all right, ceng Liqing sits on computer edge personally, with the design personnel starts cerebral originality, design personnel asks him: "Penguin lives in Antarctic originally, be least of all cold-blooded, why should add a scarf on its neck? " Ceng Liqing is laughing to say: "This is a good issue, if everybody asks, remembered this penguin. Remembered this penguin..
The penguin figure that new design comes out, had a chubby figure, big eye, thick lip, foolish condition but Ju, the scarf on the neck also became bright red look by black. The vision of a complete set of that benefit completed penguin form all right east identifies a system (CI system) , still increased Q younger sister, Han Liang, great, small orange to wait for image of sex of a few form a complete set to design, made person of a cartoon everybody a group of things with common features.
6, made an appointment with a meal to go out about " QQ group " function
(QQ group) the inspiration of this function comes from interior of Yu Teng dispatch " meal friend is round " culture. Await in those days, tecent interior existence is very much " meal friend is round " , how is the everybody before coming off work midday passes mail discussion and decision lunch solved, because mail is put in defer, and reply opinion is more confused, reach unanimous opinion quickly very hard, often return meeting occurrence personnel to forget a problem. Be aimed at these problems, somebody offers a such tentative plans: "Can be above QQ the personnel list that builds to secure, can be the personnel in list participated in at the same time discuss immediately? Can be the personnel in list participated in at the same time discuss immediately??
The Zhang Zhidong that is in charge of technical development and Wu Xiao captured this inspiration in time solely. In the new version August, QQ user can build QQ independently group, invite a good friend to join, undertake chatting at any time, share file, picture and music, in the meantime, group dynamic function still can help an user understand group of big event He Qunyou in immediately people newest change, still have group of member calling card in addition, group remarks, group dynamic, group the message accepts way setting, group talk about elite to wait many reveal function of gender, interactive sex.
Group the occurrence that talks about a function, the vivid jerk that lets QQ is by 2002 got rising breathtakingly.
7, " examine the person around " function, made small letter complete turn round war situation
In Zhang Xiaolong's memory, the first batch of users of small letter are Internet from personnel of course of study. "Everybody feels Tecent made a product, want to try. " small letter any echo that 1 edition did not get the market almost, and Euramerican and different, telegraphic operation business of China provided rich formula service, the short message including a month of every month does not consume regular user at all, expend kind of Kik product to sell a site in order to save a short message, have no way out completely in China.
Small letter 1.2 edition turn to a picture quickly to share. However, user echo is not enthusiastic still, mobile phone picture is shared or cannot make a main demand.
Zhang Xiaolong continues to taking a group to run quickly madly. "Shake " and " seaborne bottle " function go up in succession line, persistent iteration makes a person surprizing again and again, also draw different controversy however.
Arrived July, small letter is rolled out " examine the person around " function, the word that uses Zhang Xiaolong says, "This function turned round war situation thoroughly " . In the half an year before this, the user number have not of small letter is broken through 1 million -- in Tecent interior, the product that number of user of a half an year cannot exceed 1 million is almost negligible, however, after July, the day of small letter added user number to achieve breathtaking 100 thousand above very quickly, and this is the implementation below the premise that employing any QQ resource.
8, " small letter red bag " be born, most beginning is to give Tecent employee aglow package
To the Spring Festival 2014, an unexpected success lets small letter with the means that theatricalizes extremely, solved disbursement difficult problem.
2013 August, the disbursement of Tecent tool money Fu Tong and small letter get through, roll out small letter to pay. In very long time, the Tecent that is good at gregarious tool cannot contend with Alibaba all the time in electric business domain, and small letter, especially the prosperity of public date, let Ma Huateng see new hope.
In the Spring Festival around 2014, zhang Zhidong helps the fellow worker that is in charge of small letter business group, during putting forward how to satisfy the Spring Festival, Tecent gives employee traditionally aglow bag demand, small letter red bag is born from this. On January 24, speed of transmission of test version of small letter red bag is splitting, busy move gives development group look of enlarge of system of small letter red bag, they apply for to headquarters, tone came the 10 times server that Yu Yuan devises a measure, make the best of time to revise the final details of system of small letter red bag.
Data shows, arrive from the New Year's Eve of the traditional Chinese calendar at the beginning of the first month of the lunar year between 8 this 9 climate, 800 much Chinese got about 40 million red packages in all, every red bag includes 10 yuan of fund on average. Accordingly computative, total value 400 million multivariate the red bag of the RMB is given out ceaselessly in the mobile phone of people and get.
9, Tecent most the decision-making conference of core -- did not vote of the system always do meeting
Be in a company decision-making on, tecent was formed always run conference system. Every two weeks are held, the participant is 5 author and director of department of each core business, the number is 10~12 person. This number scope was not broken through all the time, arrive all the time 2013, the total staff number of Tecent already exceeded 20 thousand person, always do the participator of the meeting to also do not pass 16 people.
Always doing can be Tecent most the decision-making conference of core, ma Huateng asks the person that all attending the meeting no matter how routine is busy, come round to attend without fail. Every time the conference is in punctual at 10 o'clock in the morning begin, want to continue to dot of before dawn 2 ~3 commonly, because this is the marathon meeting of physical power of a kind of unusual trial.
"Pony likes, after each topic for discussion puts forward, he won't make known his position first, want to hear each the individual's manner and opinion however, so the conference often leaves very endlessly. " several person that attend the meeting had disclosed the scene that attend a meeting to me, "Always doing on the meeting, almost all and important resolution just was made later at 12 o'clock in midnight, because arrive at that time, everybody is too fatigue, often National People's Congress cries ' too tired, too tired, come down surely quickly ' , decided a few issues next come down. Decided a few issues next come down..
A more special rule is, of Tecent always do can not vote system, be in charge of the memory of the person such as Xi Dan according to manpower resource branch, "In 10 the coming year, decision-making without it is to rely on to vote of generation " . On sectional business item, the opinion that relevant responsibility is in charge of very suffer take seriously, "Whose director, who puts forward, who is responsible " . On the general affairs that matters to company whole strategy, it is decision-making premise in order to reach consensus, be like antagonistic person much, can be laid aside, and once be approve of of most person place, anti can withhold his opinion. In this one process, ma Huateng was not awarded " one bill approval " or " one ticket is overruled " influence, he looks more resembling is eclectic person.
10, " the course that the product iteration of Tecent is chosen to be worn by Ma Huateng's mail namely "
Ma Huateng from old be " the person of a not good at one's words " , his in order to promotes the idea of iteration evolution, participate in personally namely almost all product research and development, fall with the kind that sends mail next " directive chess " , he can calculate going up is Chinese the first of all " mail maniac " .
The Zheng Zhihao that ever directed QQ space development tells me, the mail come-and-go at least of Ma Huateng and his group exceeds 2000; 2007, zhang Xiaolong advocate the correcting of knife QQ mailbox, this is the product of a special brim inside the Tecent system at that time, and Ma Huateng is in a year of time of half, came and go with his group many 1300 mail.
A programmer has told about such experience to me: Once, he did a PPT, second half night sent Ma Huateng at 2 o'clock, this wanting that wash wash slept, did not have expect to pass many minutes 20, ma Huateng sent modification proposal. Memory says the Gu Saibin that ever was in charge of QQ member business, the horse changes the font that vacates pair of pages, byte, size, colour to wait very sensitive, once, he gets a mail, ma Huateng points out the span between two words seems to have a problem.
One circulates in Tecent philtrum very wide Duan Zi is: Come to a company a day in the morning, discover the mail that Pony before dawn sent partly at 4 o'clock, the president answered mail very quickly, vice-president at 10 o'clock half, a few general manager replied to discuss conclusion at 12 o'clock, to afternoon at 3 o'clock, technical program had had, in the evening at 10 o'clock, the detailed platoon that product manager gave out this project period, 18 hours when be being used in all. Zhang Zhidong thinks accordingly, "The product iteration of Tecent is the course that a move that be pushed by Ma Huateng's mail takes. "The product iteration of Tecent is the course that a move that be pushed by Ma Huateng's mail takes..
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