Hunan day Metropolis Daily on August 29 Hong Kong report (reporter Liu Chunyan) be woven jointly by world brand lab and world entrepreneur group and release 2018 " Asian brand 500 strong " pop chart, hold at was in Hong Kong on August 29 " Asian brand congress " on announce. Hunan day Metropolis Daily regards medium domain mainstream as the brand, and Hubei province is exclusive go up media of a list of names posted up, stand side by side with the well-known trademark such as industrial and commercial bank, Alibaba, Maotai on a list of names posted up.
This is world brand lab (thirteenth of World Brand Lab) second the evaluation that undertakes to the consequence of Asian brand, 500 brands that share 22 countries and area are selected. Hunan day city anounces brand price to be worth eleven billion five hundred and thirty-nine million yuan, rank sheet of a list of names posted up the 470th, fasten Hubei to go up exclusively media of a list of names posted up. The Hubei brand of a list of names posted up on synchronism still has car of Hua Xinshui mud, east wind.
Electrified wire netting of abundant cropland car, country, Tecent accuses before ranking 3, before holding sheet of a list of names posted up 10 still have this sea Er, SamSung, industrial and commercial bank, field, China for, Chinese birthday and Suo Ni. China, Japan and Korea are 3 countries with selected most brand.
" Asian brand 500 strong " the Asian consequence that judge standard is a brand, brand force is to show the brand develops the market, occupational market, ability that scores gain. The main index of force of brand of evaluation of world brand lab includes the market to have loyalty of rate, brand to spend head force with the Asia.
This year " Asian brand 500 strong " in pop chart, mutual come from finance, medium, food beverage, IT, retail, car and petro-chemical the brand of 40 when wait inside relevant industries is selected. Among them finance is the industry with selected most brand, share 58 brands selected, 11.60% what hold number of total selected brand. Selected amount ranks the 2nd to part to the industry of the 5th is medium (53) , food drink (44) , IT (37) , electronic electric equipment (28) , car (24) , retail (23) .
It is reported, world brand lab (World Brand Lab) is the brand with banner whole world evaluates an orgnaization, accessary at group of famous entrepreneur of world of commercial media orgnaization, its expert and adviser come from the United States to breath out university of Oxford of Buddha university, Yale, Masschusetts Institute of Technology, England, Cambridge to wait for world top class institution of higher learning, its consider to achievement has become a lot of companies and buy the important basis that the intangible assets in the process evaluates, the assessment of its original creation method " the brand is add value kit " get business circles is mixed financial approbate generally. It is reported, " Asian brand 500 strong " begin to be released every year from 2006.
