The business, the process that is a love actually, let an user find you, understand you, remember you, fall in love with you. Some of person says this is apparent is to standing to talk not the waist aches, actually practice is carried out rise much more complex. And the crucial point in this process is an user, as long as related to user psychology, can affect them so buy decision-making demand. And serve as a bargainor you, should know customer what thinking inside the heart.
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Article " consumer catalog of " of 10 big psychology
Memory Notes
The first: Face psychology
Compatriots has a common saying: Give oneself outer part namely to others face. It may not be a bad idea, other still to cleaning out the shop of treasure, independent still website had better, where is your face? Depend on style of the integral layout of your shop, whole namely, the integral figure collocation that can follow you, content (dress famous brand) , service (communication is formal) , these are your face, so you should do these reach the designated position or say to had been done.
The 2nd: From numerous psychology
The Chinese likes lively, the gas on the net how foil, it is digital age specification, can arrive so from numerous purpose. Clean out treasure store for instance why every inn should be done " explode paragraph " , should cause a shopper namely then from numerous psychology demand.
The 3rd: Authoritative psychology
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What is authoritative? Country the name, expert of accredit of attestation, abroad, media is mentioned.
It is authoritative appraisal first, authoritative, look downward for certain, that is an opportunity. For instance a simple a popular treatment for sunstroke by scraping the patient's neck board have 5 kinds of attestation, it is to detect merely the attestation of property, OK still and more; For instance the expert says, logion says, well-known figure is relevant of example and so on.
The 4th: Gain extra advantage unfairly psychology
Remember, gain extra advantage unfairly the meaning with the low price that psychology sells the thing. Say to pack 10 far things into value 100 yuan however, decrease to him again 50, let his feeling enjoy the 5 privilege that lose. This is the person can quiz, consume is there appraisal ability?
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The 5th: Chop and change psychology
This psychology is bad to hold, perhaps say to make regret psychology, does after been buy, the feeling not worth how to do? Basically rely on appreciation service. Doing product hum moment to want specific aim, especially the sheet with better sales volume is tasted (the bag retreats a bag to close) . Still have, provide the skill that sale in domestic market of a period of time was over to be done not have. The again better word that use, OK according to big data the analysis makes phasing close kind taste an activity.
The 6th: Price psychology
Fix a price namely artistic. Want to notice " midline is datum line " , can rise on can fall. Ascendant price should stress a price one minute goods, the criterion with good not cheap money, drop want cheap of prominence beautiful price to drop character did not drop, the service still has absolutely safeguard.
The 7th: Show off psychology
Come out the capital enumerate that lets a client show off, the capital that you show off namely the capital that client oneself shows off, the client does not know the dot that show off is over there, you are about to teach a client.
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The 8th: Careless root psychology
We are Everyman for the most part, have the dream that wants to become star, big Ga, you need to go him to be aroused thoroughly character. Square reversible piece, how to let a person consume the central point that still makes someone else? Two words " shares " . In advance of this one website is the earliest is every guest and little red place, the key can pay close attention to below inside amount to a person.
The 9th: Vie psychology
So called vie psychology, follow the person beside to compare namely actually, take be about to one kind vies while people sells a product in the heart, of my home what compare his home namely is expensive, but of my home expensive it is good. Perhaps saying truly of my home petty gain is a gender valence comparing is tall, gui Yougui truth, petty gain has cheap profit again.
The 10th: Lazy popular feeling manages
Everybody is very lazy, those who be like electronic business affairs particularly important, say to be bought to electronic business affairs so should pay simply should simple, retreat goods to want simple, so this ability had cash on delivery, the dress can be tried on, disagreement body returns money directly free exchange a purchase is waited a moment.
