(reporter Niu Chunan) recently, "Satisfaction of customer of domestic infant milk powder spent 10 old brands 2018 " by home famous center of evaluation of credence of Internet of ITrust of orgnaization of tripartite major and 12315.com customer satisfaction spend evaluation center to be released jointly in Beijing. In sheet of this a list of names posted up, refined scholar benefit, Yi benefit, flying crane, Dumex is much more beautiful grow, accrete yuan, shellfish because the United States, Jun Lebao, emperor yuan, be over amount to Shan Herui feed the brand of milk powder of domestic famous infant such as favour all on a list of names posted up famous, refined scholar benefit spends an index to rank head of a list of names posted up with the customer satisfaction of 93% . Meanwhile, the AAA that the company letter expenditure that divides in order to be as high as 91 obtains refined scholar benefit to evaluate a center to award by ITrust Internet credence is highest credit grade.
Since customer satisfaction spends 10 old brands to choose an activity to be started from 2016, heretofore held two successfully already, make countrywide milkings trade complete the has certain consequence and public letter power year spending opinion that by independence orgnaization of tripartite major organizes releases platform.
Since was begun June this year, should choose what the activity attracted broad customer to take an active part in, also got milkings business support energetically. Hold to " create sincere letter value, promotional consumer to trust " tenet, selection activity is right the safe sanitation that includes milk powder, quality, nutrition, mouthfeel, pack, the price, after service and trademark are well-known degree wait for 8 respects to undertake customer satisfaction spends evaluation. Selection group is monitored through public praise of big data network and all move primary election artificially, await certainly pick company list, repass enterprise is declared of one's own accord, computer / small letter voting, network hits minute of evaluation, expert to choose the program such as examine and verify to decide a list of names posted up of final 10 old brands is odd.
In sheet of this portion a list of names posted up, much the refined scholar benefit below division of group of international of refined scholar benefit, more beautiful grow, luck feed favour 3 old brands win customer at the same time 10 big satisfaction spend a brand, take the 3 place in getting 10 seat. The Mu Yingfeng of extensive network of 2017 year end that same couplet thinks of to end was held in Beijing 2017 on grand ceremony of wide Muying of meeting and center, refined scholar benefit shows itself from inside brand of numerous milk powder, behead is obtained " consumer likes milk powder brand " special honour, this reflected the consumer credit to refined scholar benefit and support not only, also revealed consumptive opinion kind of authoritative medium and professional orgnaization approbate. And Benciyashili is received in glory " satisfaction of customer of domestic infant milk powder spent 10 old brands 2018 " head of a list of names posted up, it may be said is carry forward the cause and forge ahead into future, delectable but congratulate.
Market of key of race to control, in pairs of profit of income net profit announces good news
When holding water 35 years, refined scholar benefit undertook the brand upgrades in the round, issue new position " collect your place to think · is you be loved " fine talk about future to will deepen channel develop, enlarge market dominant position further, strive to be carried for darling gather together the whole world is high grade the good milk powder of resource.
On August 30, refined scholar benefit is released half an year signed up for 2018. The report shows, refined scholar benefit is in battalion closed first half of the year 2018 1, 1 million yuan of 504.1 RMBs, than last year the corresponding period grows embellish of 55.6%; gross profit to be 1 million yuan of 652.9 RMBs, grow 45.9%; compared to the same period namely refined scholar benefit the sales revenue first half of the year and announce good news of net profit in pairs. Of data add hold the development viatic validity that was sure refined scholar benefit chooses to weigh satisfaction of customer of demand of individuation of character, strong service, contented consumer, promotion to spend further.
Dedicated product research and development innovates, accomplish the product acme
Since 2017, as population bonus disappear, home consumes upgrade and " history on the most severe " milk powder is registered those who make policy is comprehensive carry out, the competition of industry of our country milkings had entered 3 periods. The feature of 3 timeses is, before the price war of time-tested will exit arena gradually, the enterprise pays attention to demand of individuation of product quality and service quality, contented consumer, promotion more customer satisfaction is spent and brand loyalty is spent.
Refined scholar interest makes, belong to high-quality goods surely. In " gather together the whole world 4 extremely big clean grandma source, dedicated improvement condition of health of nutrition of Chinese mother baby, the generation below the China that help strength leads the world " below mission guiding, group of international of refined scholar benefit collects the group of research and development that domestic and international expert forms, to Chinese mother lacteal nutrition undertakes science studies, coach and make product recipe, make the milk powder that suits Chinese darling constitution. Up to in August 2018, group of interest of unconscious ox refined scholar shares 16 series 48 products (include Arla baby and me) through the country the recipe is registered, get run milk powder industry!
To obtain purer, more secure grandma source, refined scholar benefit still is in New Zealand is solely invested built milk powder to produce base, each canister milk powder produces equipment, technology and professional to Yan Ke refines and be become first-rate by international, it is to pass China and New Zealand double standard qualitative check and amount to can attestation of global quality system.
Sincere letter manages deep ploughing medium of communication, fall the service to real point
What if say the product pledges the quantity is lacteal moral course of study,live is essential, so good service is the safeguard that milkings industry grows. Refined scholar benefit was like intention service of a day 35 years to harvest domestic consumer approbate and speak favorably of.
Refined scholar benefit put forward to cover carry out in industry before, the whole journey that an organic whole is after carry out counteracts carry out serves a system, made famous 6S service standard and " dot, line, face " service mode. Visit through product date from, 400 hot lines, client, the close service such as Yo baby lecture and sunshine project, grow more healthily, happily for darling escort the Emperor convoy. In the meantime, refined scholar benefit also is brave in to assume and perform social duty, provide the service of meticulously for each consumer, provide genuine and considerate service for each in-house personnel, agency and partner.
Jing is colourful appear on 2018FIFA world cup, make internationalization brand
Refined scholar benefit is in become milk powder of government of 2018FIFA world cup while, the brand that still acquires Mei Xi of world-class football giant star endorses. This is international of trend of brand of refined scholar benefit, let consumer of world each country understand new trial of Chinese milk powder better!
In addition, refined scholar benefit answers national policy, run a series of measure such as the internationalization of internationalization, research and development, internationalization that suckle a source through capital internationalization, quality, realize brand internationalization finally, ensure quality of product of refined scholar benefit achieves international advanced level.
2018, refined scholar benefit is successful and selected CCTV " brand of CCTV · craftsmanship " the milk powder brand of the plan, pull further close with the distance between consumer. On the development road of company future, refined scholar benefit will continue to take craftsman drive, gather together ceaselessly global resource, continue to promote research and development capability, the safety that does his utmost to make treasure of the national treasure in suiting is at ease milk powder, the first selection brand that makes entire plan of Chinese mom and darling nutrition health hard!
