The dweller is taking express delivery in inn. Zhang Duan of reporter of Xinhua News Agency is photographed
Go to work to not be in the home, do not have a law to receive express delivery, this is bought to the net is a troublesome issue for the Cao Yue that amount to a person. The near future, she discovers village doorway opened an express generation to control an aspect accidentally. "This can resolve big trouble, convenient safe. " Cao Yue says to the reporter, "Nevertheless ' enjoy advantage, surely Cheng Jigui ' , an express 2 yuan of floriferous money. An express 2 yuan of floriferous money..
Similar such express generation controls an aspect is means of service of community of a kind of express, nowadays, inn of advantage of a lot of community began to make the business that express generation controls. So, express community serves a point whether provide convenient and reliable service for consumer, does appropriate solve express " last kilometer " problem?
Extreme deserves to send an advantage to highlight
Ms. Gu faces south in Beijing Ou Gongmiao community manages to wash shoemaker, she began to make express generation close last year. "Small 1 yuan, big 2 yuan, offer to everybody convenient, oneself also can make bit of money. " Ms. Gu says, she did not join in express company, just placed in inn doorway " era receives express delivery " fascia, little elder brother of a lot of express often can deposit express in her inn.
In recent years, as the swift and violent development of electronic business affairs, express business shows high speed to increase a current, but last kilometer matchs express extreme the bottleneck that sends a problem to become express to develop however. Express member deliver goods unmanned sign after receiving sth, stranger comes to exist safe hidden trouble, carry ark to have bulk and quantitative restriction again oneself... the member that how to increase express delivery deserves to send efficiency to protect goods security at the same time, become the issue that is badly in need of solving. Nowadays, like Ms. Gu such individual operator began to make the business that express generation controls. Mode of this kind of operation need not run cost, the member that it is express at the same time and community dweller take a lot of advantage, cause a society to pay close attention to extensively.
Of this kind of mode piece have its market background. To express member, because portfolio is onerous, every express member send hundreds of express at least everyday, and often encounter a client not to wait for a circumstance in the home, be opposite so them, community express generation closes is a good way that improves efficiency. the person that offset is expended, solved a lot of pain spot likewise: Investigation data shows, the consumer of 72% cannot be in express member send when personally collection, the consumer of 22% thinks express member come sign after receiving sth meets those who create individual news divulge, still have inconvenience of a few consumer direct with express member those who have express delivery have sex.
The personage inside course of study thinks, community express generation receives the convenience store that can let originally extreme deserves to send an advantage and dweller to produce more connection. If with reasonable mode operation, cent of express business hopeful feeds community traffic this big cake.
Normative standard is formed urgently
Be similar to Ms. Gu this kind of individual and initiative service mode, also caused a few anxious. The personage inside course of study thinks, mode of this kind of service is express only member the collaboration of individual and convenience inn, do not have specific standard, once express wrap up is missing, find liability very hard square; In the meantime, if express company and convenience inn are a kind of inattentive collaboration relation only, to optimizing " last kilometer " the service is used without much your work.
Recently, cao Yue discovers, express generation received a dot to offer advantage to express little elder brother, brought a trouble to oneself however. "I live in 6, without elevator, little elder brother meets a lot of express to put express to era to control an aspect directly recently, him even if also is not willing to send when the home came. Him even if also is not willing to send when the home came..
Current, the express generation that everybody is familiar with receives mode basically is convenience inn era closes with express ark generation, but both has corrupt practice each. Express ark is faced with big express to cannot be deposited, taller, resident and express ark are apart from cost further wait for a problem, and the appearance that convenience inn generation controls to often can appear to collect fees in disorder, security also assures hard.
How to satisfy consumer to be opposite " safe, convenient, excellent service " appeal to in the round beg? Apparent, no matter why be planted,era receives mode to need to form normative standard. From legal angle character, the electric commercial law that the bottom promulgated in August sets, the person that express content sheds a service to offer is when consign commodity, ought to hint consignee is checked face to face; Hand in what close by other generation, ought to agree via consignee.
And community generation closes collect fees respect, each community state of affairs is differ, some property companies provide this service, some thinks this does not belong to property to serve limits. Express content spreads advisory net presiding and advisory Xu Yong thinks, the express extreme that can draw lessons from Japan serves mode: Many Japanese villages include express service cost in property cost. Property company not only buy express box, still can help the user is acting midwifery delicacy, big express that waits not to suit case, be in charge of be being handed in in addressee hand.
Innovation makes community trade
As the strength of express market, more and more businessmen begin to stare at went up community trade pattern.
The academy in Nielsen and A releases " express serves a trend 100 meters to report finally " point out, the demand of consumer is ecbolic era controls the market. Besides express box era closes, still have storefront (dak) era closes, property generation closes etc, era receives the market to present the trend of diversity. Does express generation close how around community " last kilometer " make distinctive commercial pattern? The enterprise inside a lot of course of study began different trial.
Ripely fast give a banner to fall " mom dak " be together express service with daily shopping union, offer express to close for community dweller already send a service, return the daily shopping demand of can contented consumer, since construction " community quarter life is encircled " . Join in co-worker amount has achieved many 16 thousand below its line nowadays.
A few enterprises let tripartite serve platform to intervene, build express to send share platform. For instance " batman dak " the flow that uses express generation to receive place to bring, receive express generation, union of business shop, consumer, platform rises, make life of tripartite this locality serve platform.
Returned somebody to lay the view the case believing a newspaper in the village. Current, mail in fast give Yi Zheng is in and China is postal together, the box believing a newspaper in village of exploration general dweller upgrades into collect to receive the wrap up, correspondence, newspaper intelligence that is an organic whole to believe lodge.
"Have the innovation of commercial pattern only, ability drives express generation to close to live for a long time. " " batman dak " presiding apparitor Wu Hesheng says. (Wang Meng of our newspaper reporter)
Original title: Express community serves a point: Little demand, big market (the China on the net)
" the People's Daily is abroad edition " (on September 21, 2018 the 08th edition)