Close period of time, tire market wind and cloud-a stormy or unstable situation changes, tire company also is to have affliction talk. "
11 go bankrupt industry of 18 auctions tire is bloody 2018
" company of much home tire is auctioned, go bankrupt to following sb's heels and come.
The enterprise closes down brings harm, include what tire owes to repay, after the product makes work unmanned claim, and most terrible is, the brand market that you work hard may produce the flashy crumble of the crisis in the enterprise, all effort all one's efforts wasted.
Work laboriously a few years, return overnight before liberating! Lost old client to trust to yours not only, build even at the same time on yourself's energy and time search tire brand to undertake acting afresh again, should be faced with an user again new round test.
Accordingly, be faced with new 2018 round tire revolution, tire store or how should the agent choose tire brand to undertake acting?
1, the user cares most: Product quality
It is enterprise or agent should pay attention to tire quality no matter, because this also is an user,care most. Because once produce quality,measure occurrence issue, consumer most what find first is tire merchant, this also will affect the public praise of storefront and reputation directly.
It is tire store or tire dealer no matter so its excellent product quality must consider when choosing acting tire brand, see an enterprise whether can throw many capital to be used at the promotion of product quality and research and development.
2, convenient user: Channel construction
Channel construction includes what product after service and oneself product distributing to propose form not only, still include at the same time
Groom to what the banner leaves agency, of product and storefront uniform it is a perfect system. Very much nowadays tire company begins to make those who have oneself distinguishing feature is exclusive door inn, emphasize the service that promotes a shopper to experience, the construction of channel is complete it is test an enterprise whether live long-term crucial issue.
3, user consequence: Brand construction
Large trade and each company are saying brand force now. Occasionally the brand is a very big IP, take drainage effect oneself, attract many people to come eagerly choose and buy!
Company brand is built, those who point to is this tire company level values in what to its the banner issues tire brand, go up in promotion strength how? Those who say is a bit simpler, namely the trademark is well-known spend a question, "Wine is sweet do not be afraid of alley child deep " do not apply to tire industry, your brand should let consumer understanding above all, just have market of opportunity get through, so, the enterprise that pays attention to brand construction just is the company that has idea to future.
4, contented user demand: Much brand tire chooses
An old brand can choose on the choice of tire storefront, famous spend high tire company to serve as his advocate battalion tire brand. Still can choose to be compared to price of two individual character at the same time tall, the price a little a bit lower tire brand, can satisfy the requirement of high-end user already so, can tarry a few other users.
In the meantime, after choosing tire brand, must goods of right amount store up, goods of excessive store up can cause difficulty of oneself capital have enough to meet need, must goods of right amount store up!
Said so much, small country just also is each tire merchant and tire dealer to raise a proposal, be like the enterprise of a few old brands of home and abroad, OK and first choice acts as agent, the economic standard that also should tie place at the same time will choose suitable tire brand!
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Problem
What tire brand had you made in last few years?
