Du Yang of reporter of China News Service is photographed
In report occupied new network on December 3 culture and message of travel department website, culture and travel department were released recently " the directive opinion that reachs character of fastigium travel supply about promoting a holiday " (the following abbreviation " opinion " ) . " opinion " clear, each district should strengthen examination of whole process of holiday and fastigium travel to selective examination, ensure the tourist appeals to beg have a response. Great to producing holiday and fastigium travel safe accident, great complain, the area of great public feelings and unit, offer criticism according to relevant program, ask duty wait for corresponding processing.
" opinion " point out, as the arrival of masses travel period, holiday and fastigium travel to go it is difficult, difficult to jockey, into garden difficult, admire scene it is difficult, difficult to use the toilet wait for a problem to still be highlighted, the experience that affects broad tourist directly is spent and easy is measurable.
" opinion " requirement, it is with civilian for this, the service is should. Hold holiday and concentration of fastigium travel period of time, tourist concentration, consumption concentration, bear the weight of the regular feature of concentration, pressure concentration, suit make the best use of the circumstances, actively, aggrandizement is central concept with people, the consumptive demand that lives contented and broad tourist to travel happiness regards core as the target, insist to put social beneficial result in benefit of the first place, society and economic benefits photograph to unite, cogent deepen service consciousness, promotion serves a level, optimize service result.
2 it is to administer thoroughly, reach by mark this. Hold to a problem to direct, aim at outstanding short board weak sports, apply support by coordinated action effectively to be opposite, increase holiday and supply of flexibility of fastigium travel product, guide billabong establishment, in time temporarily through increasing, increase personnel power, lengthen visit the significant step such as open time, integrated configuration is various resource, the experience that promotes a tourist hard is spent, easy is measurable. In the meantime, pay attention to aggrandizement to carry a design on the head, science plans, optimize distribution of period of time of integral space layout, product structure composition, consumption, advance mechanism of scene region system to reform innovation.
3 it is wisdom leads, science guiding. With wisdom travel is grasper, the wisdom of cogent promotion holiday and development of fastigium travel product, spot management, integrated service changes a standard. Use big data platform, strengthen early-warning forecast, video to monitor, the job such as analysis of statistic of lash-up direct, discharge, information, effective implementation goes out to the tourist travel, destination is visited and the science such as consumption of board and lodging guides.
4 it is macrocosm supply, innovation is advanced. Build system of system of product of perfect macrocosm travel, processing system, sale system, public service, policy to guarantee a system, exert oneself alleviates pressure of area of traditional sightseeing scene, extend supply of product of rich macrocosm travel, advocate health up the holiday is recreational the life, advance travel destination technology to innovation, industry condition innovation, content innovation, mode innovates and manage innovation energetically, implementation diversification, characteristic is changed, type of poor dissimilation, connotation develops.
" opinion " made clear key task. It is to strengthen program position. The program that strengthens travel resource development and product construction is direct, science adjusts distributinging pattern of space of area travel product, area of the eastpart part should accelerate travel product to carry upgrade character, abound product supply type, strengthen wisdom travel to apply, alleviate pressure of traditional view area; Center-west region should increase travel resource development to use strength, enhance optional choose sex, but understand sex and can swim enjoy a sex, alleviate pressure of travel of holiday of area of the eastpart part. Strengthen travel resource census, trends of perfect travel resource is updated and manage a mechanism, weave travel product classifies catalog, perfect holiday and fastigium travel spending guide show a system. Encourage a variety of economy composition such as state-owned, collective, individual, foreign capital to participate in development of macrocosm travel product, conduct a business catenary of ceaseless and outspread industry, promotion value catenary, perform social duty. Advance build travel to resource is protected and develop trends government mechanism, carry out scene area strictly the biggest bear the weight of quantity canal accuses, the rigid requirement such as assessment of impact of environment of development of program of zoology function groove guard, resource.
2 it is aggrandizement flexibility supply. Each district should spend high a sector of an area to install the mobile toilet with adequate measure thick and fast in stream of people, men and women of scientific and reasonable configuration lavatory, provide toilet navigation service. In airport dock, travel the key area such as station of transfer of area of distributing center center, scene is added temporarily traffic, add secret operation network, advance share traffic system construction, promote transport power effectively, fast scanty Jie Shu guides. Establish in the periphery such as scene area, business street area reserve parking lot, advocate parking lot of unit of community, society to open to the outside world, increase supply of provisionality parking space. Add buy ticket, check ticket, seek advice wait to serve the window temporarily, augment wisdom guides see, the facilities facilities such as lash-up deliverance. Strengthen the manpower such as traffic, environmental sanitation, management to deploy, arouse volunteer of dweller of constituent place community, travel participates in travel to recieve a service. On the foundation that in the safeguard such as safety the condition allows, lengthen appropriately visit open time, encourage development nightly visit a project, increase countryside villager old, drive oneself house car camping ground, one day swims wait for a product to build.
3 it is to carry out stereo adjusting control. Strengthen cooperation of inside and outside, issue the butt joint of orgnaization and the area such as ground of travel company, main passenger source closely with the line on the line, begin tourist discharge analysis to forecast, make travel adjusting control ahead of schedule beforehand case. Pay attention to travel spending to lead, roll out new line new product in time, release travel to consume a guideline, widen travel activity space, avoid travel to consume cold heat not all, structural unbalance. Strengthen information clew, wait for platform through terminal of network, TV, broadcast, mobile multimedia, intelligence, release the travel such as entrance ticket of area of scene of traffic of travel destination accommodation, travel, parking lot in time real time information, lead a visitor reasonable arrangement goes out row, because information asymmetry is caused,avoid before giving travel, concentration blindly, go to. Carry out a canal effectively to accuse, monitor to leading to the highway of scene area to strengthen, undertake according to needing to take the step such as traffic control billabong, cut flows, fulfil scene area strictly the biggest bear the weight of quantity management, avoid to appear to stop large area, for long jam. Optimize tour line, scientific inside scene area setting grows when billabong node and billabong, reasonable setting is snakelike billabong crawl, establishment of executive heat landscape, You Le makes an appointment system, avoid stream of people concentration, raise safe hidden danger.
4 it is aggrandizement science and technology is propped up. Promote wisdom travel level of management, strengthen the data that waits for an orgnaization with area of communication, traffic, scene link and share, build big data of holiday and fastigium travel to collect analytic platform, the real time that realizes the travel information such as pair of scene areas, accommodation, road is monitored. Encourage each district to promote wisdom actively travel service standard, the key advances the sale on entrance ticket line, self-help to visit a service, advance area of scene of travel of above of countrywide 4A class to implement program of mobile phone application (APP) wisdom tourist guide, electron explains wait for wisdom service. Promotion wisdom product develops a standard, encourage construction of wisdom scene area, apply virtual reality adequately (the artificial intelligence technology such as VR) , 4D, 5D makes stereo, trends reveal platform, offer a line to go up to experience and visit circuit to choose for the tourist.
5 it is to do good lash-up to come to help. Each district should raise safety to ensure a level, harmonious had done the Gao Feng such as pair of yacht, telpher, cableway the safe examination of danger project and facilities facilities, aggrandizement defends to the safety of danger zone. Raise lash-up to deal with ability, begin the drilling that answers sudden the situation of a disaster, establishment to stop the special situation such as carry, atrocious weather effectively. Rise to come to help integratedly ability, establish mechanism of urgent rescuing linkage with relevant medical establishment, rescuing orgnaization. Raise ego to be on guard consciousness, guide through area of of all kinds media, mobile terminal, scene see a system wait to offer safe conduct propaganda, safe education and safety to hint to the tourist, emphasize strengthen to coming loose the guest, security that draws tourist, individual explorer to wait oneself guides.
6 it is perfect supply system. Want firmly to hold travel spending to accelerate the feature that upgrade, advance sex of structure of tourism supply side to reform energetically, hold to macrocosm travel to develop way, through carrying out " travel + " the strategy, enlarge product supply, make product brand, improve product quality. Increase construction of condition of travel new job, experience of culture of exert oneself development swims, countryside villager constellation swims, recreational go vacationing swim, zoology harmony swims, the city shops swim, industrial bequest swims, grind learn knowledge to swim, gules education swims, health raise sports to swim, passenger liner houseboat swims, oneself. Accelerate travel product to upgrade transform, pay attention to element of content of the culture connotation that promotes travel the product, science and technology, green, the key makes the rustic travel product that is core with civilian constellation, in order to teach the experience product that transmission is a function. Increase travel product brand to popularize strength, exert oneself makes division of scene of high-quality goods travel, promote national level, provincial travel to go vacationing continuously area, the market appeal of the brand of high-quality goods travel such as macrocosm travel demonstrative area.
In addition, " opinion " raise 4 requirements, perfect mechanism. Each district should build perfect holiday and fastigium travel job to coordinate a mechanism as a whole, in coordination departmental door is participated in jointly. Working party of travel of each district holiday wants cogent fulfil good obligation, clear responsibility divides the work, layer upon layer conduct pressure, aggrandizement is on duty the value is defended, appropriate should break out a circumstance to dealing with.
Pay attention to as a whole. Each district should regard promotion travel as to govern ability holiday and fastigium travel, solve supply and demand to highlight the contradictory, serious breach that promotes high grade travel to develop, pay attention to as a whole sectional resource, the resource of the domain such as effective and integrated traffic, commerce, city building, atmosphere, form the travel that props up at many o'clock to guarantee a system. Should pay attention to as a whole public natural resources, the tourism that improvement promotes urban and rural infrastructure serves a function, make advocate the travel that the guest shares is communal service system. Should pay attention to as a whole social natural resources, arouse extensively dweller of organization of commonweal organization, society, this locality, build multivariate the travel that main body participates in cooperates with system.
Increase investment. Each district wants much arrange to develop simultaneously, widen channel, increase pair of wisdom travel, temporarily the capital that public service facilities, society grooms throws strength, tamp holiday reachs base of fastigium travel job. Want to take a variety of financing kind, innovation trade pattern, make promotive drive policy, guide social capital actively to participate in travel construction of public service facilities. Want to drive travel to manage an unit to increase pair of holidays and fastigium travel to serve the reserve of facilities facilities.
Aggrandizement is supervised. Each district should strengthen examination of whole process of holiday and fastigium travel to selective examination, discover in time and solve a problem, ensure each job prepares to reach the designated position, move orderly. Should apply public opinion, society adequately to supervise wait for a method to begin travel satisfaction to spend investigation, ensure the tourist appeals to beg have a response, travel job promotion has way. Great to producing holiday and fastigium travel safe accident, great complain, the area of great public feelings and unit, offer criticism according to relevant program, ask duty wait for corresponding processing.
