Because people is in what what be engaged in in the society to serve as the profession of main source of income, the intellectual skill of environment of its property, work and requirement different, formed the difference that consumes behavior.
If the worker is average will major income is used at buying food, service, furniture and interior decoration; Farmer criterion will be very big one part income is used at building a house; The teacher must buy more book, subscription all sorts of magazines, newspaper. because of akin occupational the person often has similar demand, and different occupational demand otherness of the person is bigger, the enterprise is about to produce the product that manages all sorts of differring for different occupational life.
The consumes behavior to get sexual distinction influence of consumer is very apparent. It is with the choice of dress exemple, the female cares dress to dress up more than the male commonly, like to ramble shop and fashionable dress of choose and buy, and the male pays attention to brand, charge for the making of sth. and position to symbolize relatively.
Those who get educational rate is different, different appeal and aesthetic level are shown in buy. Be like the person with literacy high rate, pay attention to the harmony of dress dress and elegance more, suffer the effect of fashionable tide not easily, the person with literacy low rate, suffer other or the effect that advertisement publicizes more easily, drift with the tide.