More or less is individual income the main factor that affects consumer to buy deed. Below market economy condition, if want to be a foundation in order to buy capacity,implementation consumption needs, the consumer of a low income to advanced and costly consumable be not dare of make inquires. Be in our country, crowd of one part good-paying, the consumption that has produced car, villatic to famous brand, private even plane to wait needs.
The sale personnel of the enterprise suffers economic atmosphere to affect bigger goods to those, should pay close attention the income of people (of income level, stability, time distributing etc) , deposit, money rate, leasehold ability and the metabolic incline to that wait to spending the manner of money and deposit, when the economic atmosphere of target market consumer produces bigger change, the enterprise should take corresponding step, undertake redesigning to the product, fixed position, adjust the price, so that continue,attract target customer.
Lifestyle is a comprehensive idea, the mobile means in including people to reach daily life domain in culture of corporeal consumption, spirit, family. The daily demand that lifestyle reflected a person integratedly, motive, interest, preference, manner, viewpoint of value and mobile means. Adopt one the individual's life style, can be clear about the doing that understands him.
The consumer of different life style is different to the value sense of commodity and demand. The sale personnel of the enterprise should be explored hard and search the correlation between its product and group of different life style, development is saleable the product of satisfy the need, in order to satisfy the requirement of all sorts of lifestyle groups.
