TapTap combines father to tell about: Rectify and reform, doubt, competition... of TapTap to dark ho

Just obtain the TapTap of financing of 200 million yuan of B annulus, had walked out of those who belong to it to come it seems that dark hour.

Accepting rectify and reform 3 months that restore to download a function in, besides the challenge at policy and zoology, tapTap still is in be faced with " brush a criticism " , " pop chart " wait for a lot of doubt, and the contest that emerge in endlessly is tasted. Final, the line goes up when TapTap is rectifying and reform an end 2 version, establish the product configuration that attachs most importance to a dot with community.

In this paragraph of time, grape gentleman and TapTap combination author hold product controller Zhang Qian concurrently to had had communication a few times. Accept rarely when Zhang Qianping interview, but the course that he told about TapTap to rectify and reform to us, responded to the outside doubt to TapTap, answered a series of questions about viewpoint of value, competition and future.

TapTap combines father Zhang Qian

A lot of people can regard TapTap as a weak will sympathize with. Ke Zhangqian admits TapTap jumped over regulation really, during he still expresses to rectify and reform, TapTap discharge has truly glide, but they can not pay close attention to contest to taste particularly take the advantage of empty and enter. After they still adjourned to rectify and reform an end. "I do not hope everybody supports us with domestic state of mind. "I do not hope everybody supports us with domestic state of mind..

A few speech of Zhang Qian also can let you more the temperament that understands TapTap: "I can say with business affairs you go out not bombastic we have how many amount, because TapTap is not,change quantity platform. " " if the tycoon can rectify us dead, then we are done at all do not rise. " " doing VeryCD is me all the time very proud thing, I also should do TapTap enoughly proud. I also should do TapTap enoughly proud..

Grape gentleman: When are you informed TapTap to need to rectify and reform?

Zhang Qian: We had received a announcement in November 2017, ask we play a game outside the condition. We were answered actively, but product adjusting control is gotten not quite strict, still retained download function for abroad user.

Our original idea is to hope TapTap can support many countries and area, but user of a few homes also can download the game outside the condition through switch area. Later this year in Feburary, issueing a week before declared probably, new punishment came down.

Grape gentleman: At that time your feeling how?

Zhang Qian: The mood is very heavy. My He Xiwei, Dash (Huang Xiwei and Huang Yimeng, the author of additionally two combination of TapTap) original agreement should attend American GDC, airline ticket hotel has been ordered, but did not go with respect to the decision in the evening that day, handle this issue together.

Grape gentleman: What do you worry about most in those days?

Zhang Qian: Afraid user can produce change to the understanding of TapTap. We chat very more, chat ceaselessly, unite an opinion finally, think the value of TapTap does not offer the download of these game only. Although our purify is all the game outside the condition, our commendation and pop chart still are met with traditional channel somewhat difference, next we issued announcement instantly.

Grape gentleman: Does TapTap have very big does one share flow come from outside the condition game?

Zhang Qian: The half an year before this phenomenon produces those who be in the first year. After domestic developer is received ceaselessly, discharge of TapTap major download came from their product -- the flow of the game outside the condition is less and less 2017, second half of the year is abroad do not have any exploding more paragraph.

Grape gentleman: Had you once had did not affirm with the developer outside the condition go up wear the circumstance of game?

Zhang Qian: Major user can be brought to Google Play directly, they know this game can download through Google Play. As a result of special situation of home, we also can provide download function, but we more resembling is tool of a navigation.

The game bag of TapTap comes from Google Play directly, we won't take out advertisement, modification numerical value, developer still can gain profit through it. We seldom also confront issue, only now and then after a few times the game outside the condition is acted as agent by domestic manufacturer, hope we do not open download, we can respect agential opinion.

Grape gentleman: Can you wear the game outside the condition to regret to go up now?

Zhang Qian: The regret after I won't look round, because of this likelihood drag in arrives " if not so do, can have TapTap " problem. Perhaps do not have the game outside the condition, tapTap is meeting lose time only a few; But measure level possibly also because of us not quite, developer from beginning to end ignored we.

Grape gentleman: Do the user vivid jerk that rectifies and reform pair of TapTap and battalion close have how old influence?

Zhang Qian: Before a series of heights that our user data is when taking the line on gallinaceous game, a lot of people can compare different game eating chicken on TapTap. It is when DAU is best in those days 200 much, even 3 million odd, our DAU when rectifying and reform is in 1 million - 2 million between.

If battalion closes, according to me place knows, we release the income before in announcement every month is in growth, already complete Cover lives put in the cost besides. Professional work of the advertisement inside 3 months that rectify and reform nevertheless stops for certain.

Of DAU glide have many reasons: After cold summer vacation, the user data of major game can drop, the user of TapTap very young, so more get the influence of this element; Developer is general also not quite the habit gives a product in the beginning of the year; Rectify and reform still can affect an user the confidence to us, our promotion movement also is met more exercise restraint, because new now user cannot see a complete TapTap.

It is so in those 3 months we are static next hearts come, make a product afresh, throw community with all one's strength. We also can depend on the game outside the condition and your work to drive the growth of discharge no longer later.

Grape gentleman: At that time the mentation of the group how? Can somebody feel unfair?

Zhang Qian: The group member state of mind of original VeryCD is stabler, but I still can communicate fresh blood again. A few players that have deep love for TapTap and practitioner perhaps can think examine and verify and punishment are unfair, unreasonable. But we pondered over this paragraph of time a very serious problem, what are true fairness and justice?

Conventions does not care before us, think good game should be recommended everybody. But after be being communicated two this years with a few agents, if a product enters country without acting as agent,I discover, the agent that then it did not come to can be cheated certainly suffer lose.

If this phenomenon lasts all the time, everybody introduces future legally the motivation of game is met lower and lower, player of great majority home still does not play good game. We should not jump over regulation.

Grape gentleman: Are you right is the grading system of TapTap satisfactory now?

Zhang Qian: In the grading system of all game platform, the algorithm of TapTap should be in 90 minutes of above. Of course, it also has a lot of a lot spaces.

System of neither one grading can make everybody satisfactory, the opinion that joins myself has been expunged by group of examine and verify. We had made a large number of products, and before recommending algorithm to had not finished, joined AI in evaluating a system, it can learn us to be opposite the judgement that violates compasses content. We also add new requirement in giving an user trustful mechanism, distinguish groovy user and blame convention user better.

Grape gentleman: Why can be your evaluation expunged by group of examine and verify?

Zhang Qian: Because I am written very shortly, and still compare this game and another congener product. Our community standard asks the user is not in the comment area lieutenant general of a game it and another game are comparative, so a lot of players that have deep love for this game complain me to provoke.

A few users can be accepted very hard when the comment is deleted, I very understand, because they may do not have this meaning originally, and the feeling that their comment represented him, affection is needed by obstruct drain, they can think we are in be partial to some kind of result.

Grape gentleman: Is this kind of controversy very much?

Zhang Qian: Major dispute is concerned with this, the reason that causes this kind of misunderstanding is very simple: "The sound of this person and my sound is different! " but we won't handle other user accordingly, otherwise the mark can be held to accuse by the user of these rage, the grading of a lot of game can become very extreme.

Developer is very big also to the controversy of the evaluation, they can feel all to difference is judged even come from a competitor. But the opinion that actually you see has been experienced choose heavily. TapTap had had 2 years accumulate, evaluation and relevant community function are our greatest competition ability, we won't intervene with factitious judgement evaluation and grading.

Grape gentleman: Media once reported, brushing the price that TapTap comments on is 5 yuan.

Zhang Qian: The direction that a lot of colleagues that are in charge of optimizing algorithm and examine and verify can feel this article place is alluded is not quite fair. But I can let them more calmly ground look upon this problem: Why to tax the value that TapTap evaluation brushs on treasure taller and taller? Because you work very much,try hard. The working cost of water army raised, the unit price that brushs a criticism becomes expensive.

As long as platform force is quite large, there can be your price forever on the market. If one day the price of a comment rises to 90 money, those who brush a criticism is true user, then we also do not have method. But if the price already so tall, the influence that shows us then and user cardinal number are very large, the action of water army will be very slight. Do you look how to many person still brushs fabaceous valve grading now?

Of course, and water army antagonism is very fundamental, before we need what every game on TapTap evaluates to ensure a few in won't appear the evaluation of pair of user no point. From this angle for, we had been done a lot of times weller than platform of a lot of game, but this is far insufficient still. We meet future strengthen a substantial justice sex further, supervise jointly by user and us, ensure water army does not have vivosphere.

Grape gentleman: How do you judge an user after all to be worth undeserved accredit?

Zhang Qian: Our trustful mechanism adds cent stage by stage, the judgement that for instance we evaluate to has " doubtful " and " apparent yes " two kinds, former and OK be published, but in the comment list that won't appear in everybody, this is to raise the cost of trial and error of water army.

But we won't be excessive choose an user, had played those for instance the user sieve of a game goes out. We can be added ceaselessly decide index, for instance " slide in a few pages handle points to " will make sure the letter is spent etc. We must trust more person, let more true person publish information on TapTap, ability makes a robot smaller and smaller to the influence of community.

Grape gentleman: TapTap wants to expunge everyday, how many opinion to perhaps adopt?

Zhang Qian: Hundreds of on 1000.

Grape gentleman: A lot of people think the grading of the user of TapTap contains some to plant " politics is correct " , for instance the mark of small-sized and independent game often is close to full marks.

Zhang Qian: A lot of people had raised this question with me, I think we can be accepted.

Fabaceous valve above paragraphs art piece the mark is very high, a lot of people think fabaceous valve is accordingly very small numerous, the community of very literary youth, but the fact is little numerous work those who have oneself suffer numerous with vermicelli made from bean starch, below the situation that only they evaluate, you win very high public praise very easily.

For instance " molder 3 " grading may compare game eating chicken tall, but from the technology it is better for angle that is it done than having gallinaceous game certainly? Not certain, because eat gallinaceous game to be popularized through wholesale business,just attracted user of many blame target, a lot of people are dissatisfactory after playing. And " molder 3 " the design style that the user had been used to it.

Grape gentleman: Still a few pack very good product to also can get higher mark, but practitioner sometimes not quite those who approbate them play law and character.

Zhang Qian: Practitioner is OK oneself go doing a more authoritative platform, if be done well, we also can introduce reveal. But this is the business that IGN and GameSpot do, tapTap should be not done.

TapTap is the public praise platform of an UGC, the comment comes from a player, we do not do dominant, so we do not accord with the expectation of these people at the beginning. If developer wants to know media gives a mark only, think through media grading drives sales volume only, why should they come then does TapTap gather user opinion?

Grape gentleman: TapTap Zhang date of yourself also likes sport very much 5 stars reputably.

Zhang Qian: The Slogan of TapTap is " discover good game " . I play rubbish game rarely, also do not like " discover bad play " . Although I do not mind other user to offer criticism, but can try a community to correct the direction of the face guides.

Many difference are judged without too much meaning, because the person gives out very hard when disappointment to be evaluated thoroughly, they can give a few words only: "Rubbish " , " krypton gold " , the value of this kind of content is very low, I hope to give the user that difference judges to tell someone else game is differred after all more where.

Zhang Qian is right on TapTap the evaluation of a few game

Grape gentleman: Empty is led reputably on Steam high case is fewer, its grading system can fairer?

Zhang Qian: The evaluation of Steam is only with blame, kind of this kind of expression is more extreme, the voice that TapTap gets will be more more extensive than Steam. And the developer of Steam goes without so much power cogged. If TapTap copies this system, that major opinion can be considered as water army.

Grape gentleman: Someone says TapTap once had bought media to report, ask they reflect the grading of TapTap in caption.

Zhang Qian: We had not been bought. Very much instead advertisement advocate false TapTap grading is used when put in, the picture also deceives people, the game buying an amount of and so on of celestial being a person adept in martial arts and given to chivalrous conduct, big wing is after opening. This kind of platform does not make hope small gain, Baidu other the label that the manufacturer uses us in advertisement word.

Game of a piece of homonymic transplanting used when we once were putting mobile phone of a FPS on game, the picture is qualitative better PC game picture, there is an user to complain after the result puts in, say TapTap makes the ad of false game, real opportunity image is band saw tine. My criticism puts in a group later, if do not have business,common sense should not do this to go.

Grape gentleman: Do you think a list of names posted up of TapTap is odd now reliability how?

Zhang Qian: Sheet of a list of names posted up also has sufferred water army a lot of times to atttack, we had had the authentic range that multiple dimension spends now, every dimension spends the weight that has independence to occupy than, also have AI product learning ceaselessly. Become some for instance of money equipment hold normaller than exceeding proportion, game also is not sudden popularity explode paragraph when, we can rise alertly.

General we can identify with 5 minutes come out short-term the behavior brushing a list of names posted up in, and our a list of names posted up is odd effect of the short-term in be being valued more, general accountant calculates the download inside proper time to measure, the company that brush a list of names posted up cannot achieve a goal through accumulating an user slowly.

We also can pay close attention to the user of large quantities of quantities to swarm into, if the manufacturer did conduct propaganda to invite a player to come,make an appointment, download, then this is reasonable; If growth does not have any origin, then these download quantities still can be shown come, but the meeting on pop chart comes off suspect data.

There also is a group before for promiscuous system, taste intentionally to contest reversely brush a list of names posted up. But my early tells to develop, we want essence of life to spot what user definitely suspect, measure this billabong next take out is good, is not gruffly plays game.

Grape gentleman: How does future make an user more trustful you?

Zhang Qian: Become more open and transparent. We had published the more detail of the comment now, pair of processing that violate compasses user act are made public below the premise that the likelihood is in future do not divulge information of more of water supply army.

The webpage carries TapTap to already went up line " daily grading trend " function, this function also meets future to carry implementation in App client

Grape gentleman: You said you are not willing when CJ last year external, is there a change now?

Zhang Qian: Still be willing not quite, I prefer to use product and community to talk to the user, is not to what do not understand us the person talks, because the latter part that pack is too much, the one choose a site for the capital that you hear is good. Doing a business more is more important than much conversation.

Grape gentleman: What can you produce when you see a person?

Zhang Qian: I attend a meeting to always hope the meeting is very brief, and it is to solve a problem. But a few people come over to always want to visit a boss, greet with me, live a little, and greeting result often is they say: "We hope to make an appointment how much does the quantity increase. " I say: "TapTap won't. " ended next.

My reflection way is directer: Since want to increase,make an appointment quantity, then you can make an appointment government-owned net to point to TapTap directly. But the user that they also may think to withhold their, afraid perhaps and other channel does not give them better resource.

So I admire the colleague of branch of our business affairs very much, they can understand these to appeal to complexly beg, listen attentively to and communicate, will a few look be like the thing that does not have a favourable turn to handle both sides to feel fair and reasonable.

Grape gentleman: Can you have conflict in this process?

Zhang Qian: Our company can be core with the product, and the culture that all business affairs also understand TapTap, if not be principle problem, business affairs will be active undertake communication with the product, I also am willing to know developer appeal to beg. Begin me to think TapTap was not necessary to support a ceremony to wrap for instance, but we still go up recently line simple ceremony wraps a function.

Grape gentleman: What are the tone sex of TapTap and viewpoint of value?

Zhang Qian: To the user, should be young, have very strong exploration desire, the viewpoint is bright, but more include, can accept different opinion and idea. As to viewpoint of value, I can give every branch a few conventions, they can form a viewpoint of value that cannot duplicate.

For instance I can say with the editor, 50 years even after 100 years, studying when somebody what hand swam 2017 is heavyweight product, why when the hand parades course of study produced qualitative change at that time, does your article still have a sense? If your article can attract present discharge only, what sense does it have then?

I still can say with business affairs you go out not bombastic we have how many amount, because TapTap is not,change quantity platform. We are with Facebook, can give game firm secure an official position the website of the net, they come here is to arise with the user interact and agglutinant, can around " the user that likes this sport " do a business.

Grape gentleman: What does TapTap do, what is?

Zhang Qian: The basiccest standard is, in future you become more " elegant " when, you return the business that does today to whether be willing to assume.

For instance we make public the processing strategy of pair of water army thoroughly, put in future we also are willing to bear this consequence, because of there is the effect after making public. But the first when if somebody changes hand of a game,discharged pop chart, that one day this thing by debunk when we cannot admit, meet only ground of the more what one tries to hide scatters more lie, make more fault.

I also can listen to a lot of detail the opinion of the group, change those who have pop chart to optimize a method for instance. But the sort regulation that premise depends on all game must be united, cannot undertake optimizing to only fund game or change.

Grape gentleman: These viewpoint of value can deliver the regulation of TapTap to go up, fight each other for instance the manner of game of other work edge ball.

Zhang Qian: There is similar case before, otherer than was being hit like a game work plays the edge ball of law, art, but the comment of TapTap did not transfer an enough and powerful user pressure, then game manufacturer thinks to be done so without any consequence, arise even inertial, rolled out more to enjoy the product that the law borroweds.

This problem depends on the elite of TapTap still not quite speech counterpoises. Perhaps later we can add an option: Participate in the condition of the test, the person that get out of the way is sent can choose more the test player with accurate essence, experience the footing of elite player directly.

Grape gentleman: The product can be made afresh during saying to be being rectified and reform before you, throw community with all one's strength. Is the Chongzhongzhi that can so community be TapTap future heavy?

Zhang Qian: Right, we can spend the energy of 70%-80% to be above community product.

The community with the earliest TapTap is relied on completely at evaluating an area -- the length that everybody approbated us to evaluate 2016 and rich degree, everybody approved our mark 2017. Flow is sufficient tall when the user also is met bubble arrives inside forum, but inchoate forum lack is safeguarded, the person of half above feels here is to appeal area, even if has a few people to write a strategy also nobody looks.

Myself opens TapTap to basically have a look to swim newly namely everyday before recommend, make an appointment, pop chart, but my hope gives an user 1 day in the 2nd, open the ground of TapTap the 3rd times, let them find stronger, be aimed at the communication form of some money game.

Grape gentleman: Besides do not divide into, what is the difference with TapTap and traditional the biggest channel?

Zhang Qian: User group different, our user has stronger community property, prefer to share content. We hope the user has more social actions in TapTap, and rather than downloads game merely; But traditional channel catchs an user can more purposefully, take oneself seriously more distribute ability.

The user with these community stronger attribute can have more speech right, they can affect more people. The game that just began warm-up than consistent money always can be here obtain higher flow, detonate time the meeting is earlier than other channel.

A lot of big plants begin those who pay attention to TapTap to safeguard this year, the project group of the most popular even game also regards his standard line as TapTap grading. If we also are traditional channel, then they see application only treasure is enough, not necessary see TapTap.

Grape gentleman: Can you develop the commercial pattern besides advertisement? Somebody thinks you cannot huge extra dividend, future or meeting do through traffic.

Zhang Qian: Won't, advertisement is only enough.

Grape gentleman: You say you are not channel all the time, but a lot of channel treat you as competitor. Hearing of the origin that rectifies and reform this also is to channel informs against you.

Zhang Qian: When we are making the game outside the condition, other channel can complain us certainly, because they encountered unfair competition. We cannot him err is prevenient, still bilk the reason to other company body. And after the game outside leaving an area, our pop chart still is mixed these channel are different.

Grape gentleman: Are these traditional channel minatory the development of TapTap?

Zhang Qian: If the tycoon can rectify us dead, then we are done at all do not rise.

Grape gentleman: The occurrence that can in 3 months that rectify and reform you worry about to contest is tasted and development?

Zhang Qian: The earliest I also can pay close attention to 9 swim, swim the product such as grade, but this is done not have really after TapTap is more and more powerful necessary. I often say with the group, if give us the old cast and 4 months, we can make a more arrogant than TapTap product, how to since ourselves knows,defeat oneself, does that see someone else what sense have again?

Grape gentleman: A few products are paying close attention to lead plane and PC market, can you consider future this direction?

Zhang Qian: The product that I had not considered to understand lead plane and PC game community is logistic. Steam itself has very perfect community, so we roll out no point of community of game of a PC; As to lead plane community, the requirement of the user is very specific, but developer is done not have.

We had not thought good temporarily why the plan of Yo green jade, blizzard should come TapTap and user communication. But because ourselves also is lead plane player, I want to stem from my hobby, we or meeting have a try, become a few functions that accord with him be fond of.

Grape gentleman: Tecent and Netease are being entered now bureau, are you afraid?

Zhang Qian: A few products are mixed actually the difference of TapTap is very big. When for instance the UP of Netease just is rolled out, scratch of a lot of media, a lot of people ask me UP to the contest that can be us is tasted. But I feel to conflict should not produce between platform and platform, everybody also need not care these negative stuffs too.

Differ besides the platform that pays close attention to game besides, UP and TapTap are in the difference on the product is very big also, it more resembling is fabaceous valve. When be being rectified and reform actually, we still discuss TapTap otherwise to want to make the pattern of valve of a pure beans, do an evaluation community only -- final verdict is a risk too tall, user or need have wholer experience. But I am very strong to the confidence of game community, also hope UP can succeed so.

Grape gentleman: Your viewpoint and manner can too the front?

Zhang Qian: I from Internet of course of study old, till 2 years many before do TapTap, did not touch game all the time, because feel this industry is very random. When just doing TapTap, just 100 many developer come in, water army brushs our evaluation. I feel this industry is very abnormal at that time, just will do this kind of business. But come two this years I discover these behavior or minority, I had had too much bias to game industry, because this hopes more,others should not have this kind of bias again.

I also do not hope you put TapTap and my individual very special the position that establishs to go alone. You have an article to say TapTap wants change before the life of channel, we may have this idea really at that time, but the life that we do not hope change drops them now, hope they become better however.

The player can find game through all sorts of channel, they can give the power with greater developer make good game. Only industry environment becomes better and better, game content ability rises.

Grape gentleman: The viewpoint thinks the outlet of TapTap is be bought by big plant, netease also has been held now. Does somebody put forward similar wish? Can you consider?

Zhang Qian: Each are big the company has carried investment wish, at this o'clock we won't repel, but the independence that we can maintain ourselves certainly and characteristic, because this won't consider any can affect our decision-making investment. We will be preferential the enterprise that the investment of the consideration also is those understanding TapTap culture certainly.

Look from our angle, tapTap won't consider to be bought, we go to it doing when accomplish sth course of study. Doing VeryCD is me all the time very proud thing, I also should do TapTap enoughly proud.