Caricature: Zhang Xianda
The period that knowledge pays fee has come, be willing to pay cost to see electronic book, class audition a net and the person that see video increasing. Nevertheless, consumer buys knowledge to pay cost product to face the problem with dimension difficult advantageous position. For instance, a few netizens complain, bought net class very " water " , but cannot remove fee. Knowledge pays take time era, consumer how does thought for the time being?
Recently, society of Chinese youth newspaper office investigates a center to combine questionnaire net, had bought knowledge paying fee to 2005 kind an endures the person that visit to undertake investigation of the product shows, the got the person that visit to buy need to pay fee knowledge of 74.7% kind after the product, had encountered do not accord with anticipated case, of 51.3% it is not easy to suffer the person that visit to feel to buy dimension of product of knowledge paying fee to counterpoise, the person suffer the person that visit to suggest knowledge pays cost platform to be offerred to content of 61.6% establishs certain threshold, the communication mechanism between the person suffer the person that visit to think to should build content to offer of 56.7% and consumer, mediate dispute.
In sufferring the person that visit, 00 hind occupy 0.9% , 90 hind occupy 34.5% , 80 hind occupy 51.8% , 70 hind occupy 10.7% .
74.7% suffer the person that visit to had encountered those who buy to pay cost knowledge kind the product does not accord with anticipated case
Chinese medium university is big one student Su Qiao (alias) download crosses word memory, English to read wait for App, also had bought relevant course in interlocution platform. "One has been bought before me about unscrambling ' realize empty ' the interlocution paying fee of new discovery of dark material particle, in after listening, feeling to do not have an imagination so interesting understand easily, did not listen went down. This although anticipate with me really not quite same, because level of my oneself knowledge is finite,nevertheless this is with interest not quite intense. A few English learns kind of knowledge product, sometimes the likelihood is too busy also do not have time to study carefully, the feeling did not acquire too much thing, actually it still is substantial, I think because these did not apply these good to learn platform,these are. But I once also bought an English course on a platform, discover those who teach is exam skill later, not be the how applies good English truly content that I want. Such course is compared ' water ' " .
Liu Yufang of graduate student of Chinese people college participated in daily English to learn on small letter " play card " course, this course is prepaid cost, after achieving particular demand sum retreats tuition. "This rose to control function to me, my English level also has certain promotion. I can buy the course that the friend recommends commonly, bought compunctious situation less " .
In investigation, of 72.2% suffer the person that visit to knowledge kind the experience of the product is better, of 24.0% suffer the person that visit to feel general, of 3.8% suffer the person that visit to feel bad. The got the person that visit to buy need to pay fee knowledge of 74.7% kind after the product, had encountered do not accord with anticipated case, of 25.3% suffer the person that visit to had not been encountered. Encounter above situation, the suffers the person that visit to be able to retreat the means such as cost to safeguard his through application rights and interests of 57.4% , of 17.9% suffer the person that visit won't, of 24.7% suffer the person that visit to express bad to say.
Su Qiao says frankly, encounter product of knowledge paying fee not to accord with anticipated case, she is general won't thought fors the time being. "After all I also did not buy the product with too expensive what, and my itself also is afraid of a trouble quite, want really solid dozen of solid thinking authority I feel successful the gender is not big " .
If feel curricular content is bad, liu Yufang can connect customer service first, the inquiry understands message, solving a problem like fructification or as abhorrent as the circumstance that promises before, can uphold oneself right through applying for refund.
In investigation, of 29.0% it is easy to suffer the person that visit to feel intellectual Fu Feiwei counterpoises, of 51.3% it is not easy to suffer the person that visit to feel, of 19.7% suffer the person that visit to express bad to say.
Liu Yufang thinks, it is not quite easy to buy dimension of product of knowledge paying fee to counterpoise at present. "It is big overpay price of cost knowledge product is not high, dimension authority cost is relatively big, a lot of people chose to abandon. 2 it is current knowledge perhaps says copyright pay cost to use, return neither one very strict trade system, and the knowledge that already went out via sale, consumer can undertake completely 2 times travel and trading, this kind is the unidentified clear that authority belongs to a relation, non-standard, buyers and sellers says clear hard, it is difficult to make dimension authority presence constant " .
The 61.6% person that suffer the person that visit to suggest knowledge pays cost platform to be offerred to content establish certain threshold
Does knowledge pay cost product presence what problem? Of 62.0% suffer the person that visit to point out existence is shocking competition, if brush a list of names posted up, brush sales volume, brush a criticism, of 59.2% suffer the person that visit to point out knowledge pays cost product false conduct propaganda, formal content and brief introduction or advertisement not agree with badly, of 53.6% suffer the person that visit to think to try listen wait for content to have misdirect sex, the quality of the later period before sufferring the person that visit to think of 49.1% is uneven, of 28.8% suffer the person that visit to point out the content in buying welfare cannot cash, the gets the person that visit to think to be put in intellectual tort problem of 14.4% .
"A lot of products attract customer with the advertisement of all sorts of gaudy. But go experiencing it is so good to be done not have with respect to discovery truly. Although have probation,return some, dissatisfactory can refund, but differ with the content level from the back before the likelihood very big. " Su Qiao says.
Solve knowledge to pay cost difficult problem of product dimension authority, the person suffer the person that visit to suggest knowledge pays cost platform to be offerred to content of 61.6% establishs certain threshold, the communication mechanism between the person suffer the person that visit to think to should build content to offer of 56.7% and consumer, mediate dispute, of 56.1% suffer the person that visit to suggest knowledge pays cost platform to be examined in time, handle the undesirable content that exists on platform, of 40.6% get customer of hope of the person that visit complain can get be settlemented in time, of 39.6% suffer the person that visit to suggest to install an user to evaluate a mechanism, of 31.8% suffer the person that visit to think to be able to provide proper time paragraph or content consumes paragraph of termless refund inside, the gets the person that visit to suggest to use intellectual content to consumer act of 19.1% has limit, build copyright to protect a system.
Sun Liqing of committee member of committee of major of intellectual property of countrywide bar association expresses, should see this platform give consumer set above all how solve channel. "Consumer also can ask relevant lawyer, whether did the rights and interests that analyses you get enroach on " .
"Quite much product can give consumer try out freely one share now, try for instance listen try look. " Su Qiao thinks, such way is good, but the effect is finite, "Install probation, the problem with differ content of the later period before the likelihood has " .
Liu Yufang thinks, the platform that knowledge pays cost the product just ought to is opposite trade the object has certain filtration, also want to have evaluation and feedback medium of communication. Additional, trade to what happen dispute, should have solve channel and arbitral mechanism. To consumer, the need before consumption thinks carefully, if consumptive hind discovers by deceit, ought to active thought fors the time being, the problem that also should encounter oneself at the same time reflects other customer. The government sector also should pay cost platform to undertake superintendency to knowledge, provide dimension authority medium of communication to consumer, perfect dispute solves a mechanism.
Sun Liqing thinks, to interlocution kind product of knowledge paying fee, all customer that can invite this domain will give this answerer to make component together. "But brush judged case now a lot of, unwarrantable also such means does not have a problem certainly " . Sun Liqing says to the reporter, after knowledge pays cost to have fixed rate, can form gradually have the work that reads value certainly, how should the intellectual property of these things differentiate, be worth to think. "E.g. platform will many answer paying fee builds up publish, so should be accrual shared with those answerer? This is shared is to point to money not simply, the likelihood still can have pair of answerer to increase the award such as grade. I believe, those who find science is meet to settle way later " .