Car city " volume price falls together " hair of frequency of incident of agency dimension authori

[cable network dispatch] the Chinese car city this year presented unprecedented " volume price falls together " brutal situation. Produce and sale of our country car dropped respectively compared to the same period August 4.4% with 3.8% . The market is small confused expression already made of car dealer and each leader plant confront each other, talk things over and even talk about collapse to retreat network news frequency to be encircled at the car now.

Car city " volume price falls together " hair of frequency of incident of agency dimension authority

Since this year, dealer of domestic car market dimension authority incident erupts again and again, appear tiger of road of leopard of Wo Erwo, nimble, numerous peaceful and Jeep in succession the rumor that agency helps banner dimension counterpoise.

Dealer of inn of some own brand 4S shows, sale status nevers mention it this year is small growth, it is difficult to keep balance, be in apparently first half of the year at least slide considerably. Be opposite in order to answer for quiet stock of the end of the year still shift pressure, some agency even will end of the year return profit allowance arrives in car section quantity of sales promotion of farther demand a low price.

Chinese steam wagon flow connects Lang Xuegong of association deputy secretary-general to express, car market lasts low growth, be issued to lower levels of together with economy, whole consumes dynamical inadequacy, price of house of 34 lines town rises, consumer can control income to decrease, the car consumes demand to grow speed and before a few years of photograph comparing to have relatively apparent fall, and this will naturally bring greater pressure to agency.

According to triumphant amount to an academy newest issuance research report shows, each department fastens agency confidence index inside year all relatively on period drop somewhat, agency is in " profit potential " , " business affairs policy " , " firm management " wait for many respects to all show confidence inadequacy; Brand level field, the mainstream is joint-stock the confidence index of the brand is highest, of own brand glide range is the biggest.

In fact, below current car city environment, have quite the goal that partial manufacturer decides is opposite relatively rash advance, make unbalance of supply demand relations, cause dealer inventory pressure finally bigger. As we have learned, target of manufacturer of a lot of cars promotes two digit the sales volume 2018, it is 20% above even, crude went to marry again of this one pressure on agency body.

Connect association data according to Chinese steam wagon flow, before 7 months, integrated inventory coefficient all exceeds car dealer cordon, and every month has the inventory depth of not little brand be in 2 months above, sheet looks from July, inventory deepness exceeds the brand of 2 months to have 11.

Luxurious brand agency expresses, sell a car to had not made money, rely on to go up the quantity takes subsidy. In addition, be opposite in order to answer for quiet stock of the end of the year still shift pressure, some agency even will end of the year return profit allowance arrives in car section quantity of sales promotion of farther demand a low price.

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