On October 10, duration goes all out great 3 years celebrate sales promotion, the businessman explodes makings express " day cat gave us enormous pressure, ask our evacuate goes all out great " . As we have learned, there was much brand businessman to all suffer day cat in spelling assembly room of great sales promotion " compulsive 2 anthology one " requirement, bring about large quantities of brand businessmen to be forced but put forward to exit an activity, leave a commodity, be asked to close flagship store even.
Afternoon, spell great combination author to amount to amounted to an individual to confirm this one information in circle of small letter friend, stick gave picture of 9 pieces of cut.
Message, cause each attention of big media. Dramatic one act is, have medium when to Alibaba with respect to this matter the respect seeks testimony, its response says, "Made out of whole cloth " . And these a few words and the first when spell great combination author to guess in friend circle the place in A is responded to " 2 choose one nonexistent... " almost consistent.
Actually, encounter similar activity every time, always meet between electric business platform rise from all directions of smoke of gunpowder. And similar incident, in last few years already common, it is to present a state that grow in intensity more now.
For example, 2017 during 618 great urge, numerous businessman explodes piece, beijing east threatening businessman does not emerge any cooperation with day cat, lock up the tiring-room that decides a businessman even, undertake hitting losing sales promotion forcibly. Make include elder brother younger brother, first language the numerous brand that waits inside issues statement in succession, condemnation Beijing east Xiang Yu the Conqueror makes a group.
This year in May, big fight sells outside be being joined as drop drop, the industry also performs compulsive business again door " 2 anthology one " , the businessman encountered next beautiful group is compulsive wearing.
To this, division having a law shows, "Of electric business platform ' 2 choose one ' be one kind extremely illegimate also unreasonable commercial arrangement, its are for contention constitutionally rare the resource of high grade businessman that lack, try to squash the commercial space of competitor platform, force consumer finally to change businessman zoology to more rich electric business platform. Force consumer finally to change businessman zoology to more rich electric business platform..
More what is more,the rather that, platform uses such method, itself has been went up to industry, businessman, consumer a aeriform chains.
To the industry, the businessman is platform what Lai Yisheng puts is basic, the dovish and immediate impact of businessman basis is worn the development of electric business platform, to the industry development also can form block up.
To the businessman, limitted businessman option further, cut the businessman's sale channel, increased to manage the possibility that the risk raises, also can cause very big limitation to the development of the brand.
To consumer, violated the essence that consumer net buys, make space of consumer shopping choice and comparable limits further contractible. Last year in November, in " oppose unfair competition law " in have specific provision, must not use technical method, choose other perhaps way through affecting an user, carry out the cloggy, network product that destroys other operator to be offerred legally or the behavior that serve to move normally.
No less, standing committee of National People's Congress of the whole nation before this draft of law of business affairs of 4 careful electron, was to increase pair of platform to enforce more " 2 choose one " chasten strength, highest can fine 2 million yuan.
Electric commercial law will rise at next year new year's day apply, be opposite among them compulsive businessman " 2 anthology one " the phenomenon makes specific standard. And before facing electric commercial law to apply the last " double 11 orgiastic " , day cat make hay while the sun shines, in the light of go all out great play rose " 2 anthology one " . And should see, day cat spells great low in dread when, force a businessman next wearing explode paragraph, force to rise in price, exit an activity, our hard to avoid thinks: Such behavior after all how should qualitative, does the irregularity on commercial measure violate the stares at consumer closely purse of compasses or be blinded by gain?
