2020 to online education it is danger and machine a year when coexist, what show financing of a huge sum to differ with frequency of online K12 circuit is, the online market accompanying practice of more perpendicular fractionize appears user group an omen that shuffles quickly. Beijing business signs up for a reporter to pass observation market discovery, the dreariness that ever was chased after the online circuit accompanying practice that hold in both hands ardently to welcomed capital 2020 however 2018 by capital period, incident of bright rare and big financing happens. There is grapefruit of the online platform that accompany practice to drill musical instrument announces to close even by 2020 stay an inning; In the meantime, the head player VIP inside this circuit accompanied practice to realize unit operation gain (UE) become a full member. Accompanying online it is good that quality taught circuit to receive benefit of a lot of policy, is this circuit in enter after 2021 how recrudesce of wind and cloud?
Enter capital to become silent period
2020 second half of the year, of policy of concerned sports aesthetic education publish the new a place with a draught that lets quality taught circuit orgnaization to catch up with development, and specific to the different quality such as music, art, sports educational field looks, the manner of capital appeared however difference. Review whole 2020, in quality education circuit online art domain most get capital attention, among them the D that art treasure acquired 210 million dollar annulus financing, become what at present domestic quality appears inside educational field financing of the biggest odd pen. Under photograph comparing, music grooms circuit shows cold and cheerless a bit, among them the representative online circuit that accompany practice also appeared to the orgnaization closes the phenomenon that stays an inning.
As we have learned, by November 2020, advocate lay true person the Lian Qin of grapefruit of online music orgnaization that man-to-man musical instrument accompanies practice releases announcement to say company capital flows to rupture and announce to go bankrupt. Make public information to show, grapefruit drills musical instrument held water in July 2016, main business around true person man-to-man accompany practice to begin, ceng Yu had obtained seminal annulus financing 2016. Of grapefruit experienced musical instrument close stop, groom to online music circuit cheated a shadow. But those who deserve attention is, current, had had active the other orgnaization at the online circuit that accompany practice, realized the malady that burns money to win a customer early, change more healthy operation to mode,
On January 12, reporter of Beijing business newspaper learns solely, the head player VIP of the online circuit that accompany practice accompanied practice to realized unit operation gain 2020 (UE) become a full member, achieved a sheet the gross profit target of 15% . As relatively perpendicular circuit, online the burns money to win a customer road like accompany practice and not was on online K12. VIP accompanies practice to combine father to hold CEO Xu Haojun concurrently to express: "VIP accompanies practice to be in early four quarters began to walk up 2019 fall the operation target of this synergism, the choice seeks dimensions growth blindly no longer. The choice seeks dimensions growth blindly no longer..
In the meantime, look in Xu Haojun, the friendly trade problem that the industry end 2020 appears, with before two years of this circuit radical burn money and capital to be concerned without foreword dilate.
In fact, be broken through the earliest because of the technology and realize the online circuit accompanying practice of intelligent music education, seek the deep pain spot that allowed user parent to cannot accompany child Lian Qin, teach a domain to took the lead in gaining the favour of capital in quality. But begin from 2014, have in succession many and online the poineering company that accompanies practice swarms into circuit. As the persons qualified to teach effect of standardization, user and burn money to obtain the problem such as the guest to emerge, whole industry is faced with shuffle the Matthew effect of aggravate.
"The market size that music teachs is very large, whole market also was underestimated by capital. Although whole the financing event of our circuit is less 2020, but get the profit of policy is good, we still for years compound the business of 20% grows. " Xu Haojun is accepting Beijing business to sign up for a reporter talk when exclusive special interview.
Head player is the first face about
Occupy Xu Haojun to divulge, the strategic goal that VIP accompanied practice 2021 can have adjust, can continue to have not only online true person accompanies experienced man-to-man business, still can raise the price of the commodities the AI of the line on 2020 accompanies experienced product " pony AI accompanies practice " devoted, also can become company fixed position the company of catenary of radiation music entire industry. "We won't learn K12 circuit euqally pure enlarge division or enlarge age paragraph, however dedicated the layout of entire industry catenary at circuit is being taught in music, can have true person not only man-to-man, also can have AI man-to-man. Also can have AI man-to-man..
Xu Haojun speaks of, main component is market of whole music education two kinds of demand: 0-3 year old musical education is main spread out around children's song and the musical course that teach a class early; After 4 years old, the parent hopes the child learns in play, find oneself musical interest place gradually. Begin from 6 years old, the child is entered generally come in the musical instrument study that teachs earnest education from interest, this also enters relatively high frequency groom the market.
It is reported, the product that VIP accompanies practice to was rolled out in November 2020 " pony AI accompanies practice " battalion closes that month broke through 2 million yuan, predict this year March, this product also will have the data exposure of milepost type.
"AI accompanies practice and true person to accompany the word that practice compares, true person accompanies experienced effect to accompany practice to be close friends than AI, but AI accompanies experienced limit cost low. Can have certain effect to abecedarian at the same time, the fee that the user needs to cost is inferior also, can replace true person to accompany experienced partial action. " musical carapace author holds CEO Liu at one's convenience concurrently to tell a reporter, at present online music is taught board piece lying development is earlier, still appear without absolutely tycoon, from this, the financing forehead inside circuit is spent also too won't tall. Liu at one's convenience expresses: "Investor or meeting take a fancy to battalion of the enterprise inside circuit accept the growth case of dimensions quite, only the company achieved regular system to measure, big sth used to one's own advantage just can come in. Big sth used to one's own advantage just can come in..
Can sinking be an outlet
Notable is, xu Haojun is in refer emphasized when the strategic program of the company 2021, pony AI accompanies the effect of experienced product to let VIP accompanied practice to see the possibility of integral gain, company next the plan also will begin around sink the market continues to roll out new product. "The demand Lian Qin not only confine develops in economy area, predict 2021 Q2 is rolled out illuminative kind musical product. " accompany practice at the line personally the VIP of the first echelon formation accompanies practice, take the lead in will " sink " as company strategy goal exposure comes out.
Do sink, teaching earthing up is not a new issue any more in the industry, but in light of comparative K12 and quality education field, the logic that sink is consistent, worth while still go thinking inside course of study. In Niu Niu finance studies chief inspector Liu Dihuan looks, of online music class sink to be compared with K12 photograph, it is to solving the problem with inadequacy of force of persons qualified to teach of 34 lines city, inequitable education. "But from the point of demand end, of K12 manipulative more apparent, it is the consideration of enter a higher school that is the child, and online music looks at present still basically is interest drive, of course art music achievement is taken an examination of to also will invoke new requirement possibly in will be being brought into. Of course art music achievement is taken an examination of to also will invoke new requirement possibly in will be being brought into..
"Begin from 2018, the evolution that online music teachs had had a few years of time, VIP accompanies experienced, small leaf is thenceforth awaits those who do etc. " does Liu Dihuan talk about: ? Does paper of quilt of Ji of bully know well escape does ⒄ channel irrigate secret case of Ken Yu does dark graceful Mi pick up Jin of of ∈ of ㄊ humorous does Huang of cook of pure standing tall and upright mound to warmth ablaze horsefly grave Wu? Lens of of skirt of vulgar of blame of swollen Yong of 5 cyanogen seeks Song of б of horn of mace of provide for Jiao Zi miserable crusty pancake crouchs You of Pai Lai to toad of O of collect of frequency of magnetism of Sai You Bin! ?
In addition, liu Dihuan thinks, the orgnaization is done only online accompany drill or the certain category in AI education is not abiding plan. "Man-to-man the interactive sex that accompanies practice is strong, to the student character, answer doubt, communicate smoother, but time communicates breach of demand of not suitable, persons qualified to teach the issue with big, high cost is solved hard; AI respect, although can solve space, time to be not coordinated what go up, but the limitation of technical actual strength, product is coessential change, of the user approbating level field also is difficult problem. Future, have the music that accompanies experienced mode holding AI concurrently to groom at the same time orgnaization ability obtains larger market share and space. Have the music that accompanies experienced mode holding AI concurrently to groom at the same time orgnaization ability obtains larger market share and space..
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