Global luxury market achieves the history the most miserable, but Chinese inland sales volume grows

Global luxury market achieves the history the most miserable, but Chinese inland sales volume grows 45% however

Global luxury market achieves the history the most miserable, but Chinese inland sales volume grows 45% however

Civil | " Ba Lunzhou print " the name of a river in Shaanxi and Henan provinces of cloth of · of contributor square favour is overcome (Fang Block)

Editor | Guo Liqun

Industry of luxury of individual of whole world of predicting next year will appear rebound, increase rate can achieve 10%-19% , this depends on the element such as the consumptive apiration of situation of macroscopical economic atmosphere, epidemic situation and consumer.

Newest data shows, suffer new coronal epidemic situation and economic crisis effect, individual luxury market glides first since 2009.

The favour of advisory company shellfish that headquarters sets in Boston (Bain & Company) releases a report to say last week, individual luxury market falls compared to the same period this year 23% , to 217 billion euro (add up to 257 billion dollar about) , achieve the history the biggest fall. This report of Bain is issued with collaboration of Fondazione Altagamma of Italian luxury guild.

The report shows, this year fall almost efface go 5 years all amplitude of individual luxury market, this market dimensions fell now the level 2014.

"We experienced a difficult year, witnessed a few happen quickly, the change that expect is less than, luxury industry also got affect, " shellfish favour copartner, report is main the author overcomes Laodiya Dapijiao (Claudia D ' Arpizio) is in a statement say. But she points out, luxury industry will show a flexibility, "Will satisfy the requirement of new client through adjusting operation and redefine concept, maintain the correlation with consumer to spend at the same time. Maintain the correlation with consumer to spend at the same time..

Individual luxury includes product of high-grade dress, shoe, hairdressing, gem to wait, do not include travel and consumer experience.

Bain predicts, industry of luxury of individual of next year whole world will appear rebound, increase rate can achieve 10%-19% , this depends on the element such as the consumptive apiration of situation of macroscopical economic atmosphere, epidemic situation and consumer.

After epidemic situation causes stop production stop work, sale of luxury of the individual on the net rises somewhat, and hypostatic inn incur very big loss. The report shows, the sale on the net is occupied this year quite 2019 12% broke up one time almost, achieve 23% , total value raises 49 billion dollar from the 33 billion dollar 2019.

Will look by the area, chinese inland is the whole world exclusive the area that implementation of consumption of each person luxury grows, grow 45% compared to the same period, reach 44 billion yuan. European district performance is the poorest, individual luxury is consumed relatively dropped 2019 36% , to 57 billion euro. The spending of whole America area fell 27% , to 62 billion dollar.

Interpreter | Little color

Copyright statement:

" Ba Lunzhou print " (Barronschina) achieves an article formerly, without the license, must not reprint. English edition sees reported on November 23, 2020 " The Global Personal Luxury Goods Market Declines For The First Time In 10 Years " . (article content offers reference only, investment proposal is not represented " Ba Lunzhou print " the tendency; The market has a risk, investment needs discretion. )

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