Clubhouse fire does not pass 3 daysdomestic answer engraves Clubhouse, is there show? Is there show??
Good article 4943 | 8 minutes are read
Origin: Light greatly (ID: Shenrancaijing)
Author: Su Qi of golden | Editor: Wei Jia
Reckon him Ailong Masike also wants to be less than, one day can the force by oneself takes internal heat a company. In him " take money " below, the first a place with a draught 2021 came.
"Do you have Clubhouse to invite a code? " this word is in replace these days " nucleic acid " , become popular to go first-rate again close language.
What is Clubhouse? This is one arrives from Silicon Valley fire of home " much person real time is online speech group a little " APP, still do not open at present register, allow to already registered an user to invite two new users only, and must be IPhone user.
Will arrive in May from last year 8 short now lunar time, the user number of Clubhouse turned over 1000 times, already exceeded 5 million at present.
This year on January 26, clubhouse captures 100 million dollar again B annulus financing, by A16Z (bring fund of suddenly Luo Weici of heart dark · ) get cast, appraise value reachs 1 billion dollar. Ma Sike is in on Clubhouse after direct seeding, clubhouse was greeted new round of user grows a height. One invites a code to be fried even on EBay 100 dollars.
On Clubhouse, it is the person of influential force everywhere, compere of the show that take off a mouth Aopula, actor Mu Le of Ashendu Kuche, Bai Renqiu star, you still can be encountered even many " AV daughter actors or actress " . Late on Feburary 2, this room occasion for a time hot to server delay machine.
The room that female actor collects on Clubhouse
Clubhouse can say was 2021 the first " bright and beautiful carp " , its hot not only drive its to serve violent wind of share price of Agora of provider voice network to rise rear 30% , up to now market prise 9 billion U.S. dollor, still drive litchi of domestic frequency platform accidentally dish in go up greatly for a time 90% .
"Internet world of the United States already very long had not appeared the so simple, classic Internet product that is a foundation with gregarious relation, and get such attention was spent. " the investor a way to numbering the year that pays close attention to gregarious circuit for a long time is evaluated.
Of course, the domestic user that goes in social product forward position is little also not to Clubhouse say groove and doubt. "The technology is not special pass a barrier, often appear lose face (is the user exited suddenly room) , the case that speech loses frame " , " is this YY plays remain? " , " this does not pass 3 days in Chinese essential fire " .
"After listening, burn namely " Clubhouse why fire alls over the whole world, become table-board of investment square A16Z to go up " the Twitter of frequency edition " ? It is what China user is in " fry " Clubhouse, their true assessment how? Trade public figure is forecasted to be being lighted greatly, in a month, china can be born at least 10 come a sound socialization tool, domestic answer engraves a Clubhouse, is there show?
1 2021 year the first bright and beautiful carp: Clubhouse
Can say, of Clubhouse hot, made speech gregarious become 2021 the first a place with a draught.
Although this product looks creed of very classic Internet, but do not block its to be in the world to explode more overnight as before a fire, current situation that begs hard.
Light greatly in individually group in jump repeatedly turn, it is only get, help each other in finally group in relay queued up nearly 3 hours to just get, be covert " make money " . Clubhouse invites a code to go up in idle fish marking a price is 300 yuan control, was fried on EBay 100 dollars.
Because need chinese mainland to be mixed with the malic Zhang date of nonlocal area rare be short of invite a code, clubhouse became small numerous circle in home in from hey product, the user encircles a layer to give priority to with a few, circle of money circle, banking group, science and technology, investment group. Someone says for fun, active now the mainland user in Clubhouse, it is VC atmosphere group and product manager almost.
But Clubhouse hot, it is to show off not just absolutely invite a code so simple. "Very long did not see this is planted extremely brief, the product configuration that exercise restraint " , controller of Internet product operation fills smooth analysis to say, it is done not have so recreation is changed, not fictitious make admired gift, not special commercialized purpose. It is a social product, instead shows the charm that gave gregarious transmission. "In Clubhouse, everybody is to leave a room quietly, in home, emphasize existence feeling particularly, come in to send arrow of a conflagration first. Come in to send arrow of a conflagration first..
Of Clubhouse play a way very simple, inside the product cannot the character chats, without barrage function, encourage found a room open language chats, after compere founds a room, chat with the honored guest, audience is OK audit. Compere, honored guest, audience, after classics compere agrees, these 3 kinds of identities can be changed. Audience thinks the speech is OK the wheat on application of raise one's hand makes a speech, also can choose to be listened attentively to silently, quiet leave.
"Accord with little it is much products plan concept namely, even if is the person that does not know English very easy also begin. " Wang Chao of author of Wenyuan wisdom library expresses.
And cannot record screen, after listening, burn namely. This kind of feeling very come to cafe like you, place oneself is in the crowd, do not augment filter mirror, do not wish to nod assist, mix by the topic only think of differentiate, expression and communication. But the threshold that also raised socialization, the person that cannot throw attention, do not wish to open wide the person that share, feel very easily dull in this speech socialization, did not participate in feeling.
Clubhouse interface
Clubhouse so far, collected the crowd of the certain capacity that has output content and habit, this is in current Chinese Internet world especially scarce.
Fill the Clubhouse on smooth first time, above with certificate of an United States Shang Luobin a person adept in martial arts and given to chivalrous conduct (Robinhood) employee talks about before dawn two at 3 o'clock. "This is very scarce really, the everybody in resembling reality meets together, be a kind of reality is umbriferous. Be a kind of reality is umbriferous..
This product lets many people gasp in admiration to gregarious understanding. But actually two virgin average per capita have Clubhouse the resource of mobile Internet and gregarious domain is accumulated, paul Davison had made a picture share Shorts of type socialization software and the product Highlight that are based on situation socialization, of another author Rohan Seth before a form of address formally used by an employee to his employer or a tenant-peasant to his landlord is Google.
But Clubhouse or the fault that can make inchoate product. "Clubhouse has a deadly drawback, the technology is not special pass a barrier, often appear lose face (the user is exited suddenly room) , the case that speech loses frame. This is the dead acupuncture point of instant and gregarious tool, let an user easily lose confidence to the product. " Wang Chao in the experience process of a hour, appeared 10 come similar Bug, and the problem that is not Sino-US network difference, because have user of very much foreign country,also spitting groove this problem.
Wang Chao understands, clubhouse group the number is very few now, appear burnish of afore-mentioned Bug proof product are insufficient still, because user growth is too rapid,also may be, technical dimension is spent did not catch up with.
But no matter how, a small Clubhouse had raised a great storm, also be it has infinite much possibility, we ability is so excited.
2Clubhouse
It is the speech room that we enjoy surplus not just
"Internet world of the United States already very long had not appeared the so simple, classic Internet product that is a foundation with gregarious relation, and get such attention was spent. " a way of counting the years is evaluated. Euqally excited still have Wang Chao, in his eye, clubhouse is in current social system develop a school of one's own, give a person the sense that find everything new and fresh.
Before it appears, frequency content has Ma Laya of Spotify, happy event, nearsightedness frequency has shake sound and TikTok, content of real time video has direct seeding, and sound is gregarious not only be in the United States is almost 0, very scarce also inside global limits. Be in China, although already passed speech house property to taste the most primitive phase, but the social product that also did not give priority to with sound. Soul remains article of to in an attempt to to give priority to, sound is one of tools only.
Some social product controller expresses to be being lighted greatly after Clubhouse of old Xin experience, a lot of products of domestic already had had similar function, product configuration also fails to bring breakthrough and experience difference. Clubhouse is known first, very easy couplet thinks of speech room, this has had very mature product configuration and commercial pattern in home. Many people say, the sign of YY saw in Clubhouse.
In encountering father Yellow Sea to all analyse the article of Clubhouse in its, disclose, the technology is not the real time frequency of Clubhouse to grind oneself, business of backside technology service is Agora of network of Chinese company reputation. And another identity of the father Zhao Bin of acoustical network is before YY speech CTO. "If give Clubhouse to offer a technology, is acoustical network, what that can say to use is YY be in early 2007, the speech technology that the left and right sides developed 2008. " Wang Chao discloses.
But the as most crucial as Clubhouse differentia is, YY does not have vocally to had done socialization. From the speech tool of game, to platform of recreation of K song, beautiful field, arrive again online education, backside of YY emanative business, the speech that what did not change is ground floor communicates tool, those who change character, speech is a rock-bottom tool of YY, it is the accessary product of game at first, user even if is used also contain intense purpose sex. YY turns to socialization later, it is to pass beautiful field mode.
Technical stability is admittedly important, but technical itself and functional amount, not be the gate of vitality of social product. More than the community atmosphere that exclamatory of a personage inside course of study is Clubhouse. In its design language, nobody and the right that Elon Musk conveys are equal.
Kaierte achieves investment partner Gu Qidong to say, sound serves as gregarious agency, more interactive than graph article efficiency is tall, real time sex, include the gender is stronger, compare video, can reduce Everyman to face the unwell feeling of camera lens. "Not the memory, attribute that after listening, burns namely, let participator fear to miss (Fear Of Missing Out) , also let them be in the topic speak out freely. Also let them be in the topic speak out freely..
"On Clubhouse, no matter Follower is much with little, speech authority is quits, then the participation of the user is spent very tall, everybody goes straight towards a think of a way that convey or learns to go, this ability calls socialization. " Wang Chao is analysed to be being lighted greatly, home has too much and social product, even if gift at first weight is same, but the balance that speech counterpoises can be mixed very quickly to KOL celebrity tilts, form a kind of situation: Major person wins speech right very hard, receive information to give priority to with passivity finally, community atmosphere no longer, evolved into tool of a kind of media, it is the FM broadcasting station that serves as setting sound even.
Accordingly, next community atmosphere with can continue better will decide Clubhouse its trend. It is speech product likewise, emphasize particularly on domestic and internationally different, "Home almost all language talk about a product, have content operation, sing, of the show that take off a mouth, of PK, still have even fry CP, and Clubhouse is done not have, the topic is only divisional, very much even room did not make clear a theme, more resembling is a square. " a way of counting the years says.
"If present community atmosphere can maintain Clubhouse for a long time,go down, it is quite marvelous. " Wang Chao plaints, that meeting is one overturns social product of the gender, because of gregarious domain already very long do not have metabolism.
Although user people the speech advantageous position on Clubhouse is same, but Gu Qidong tells to be lighted greatly, influencers/KOL for example Elon Musk, with the first batch of users, it is the first pace of viewpoint of value of fixed position product, clubhouse tells the external world through sale, elite estate likes to enjoy our product.
Clubhouse why fire, still a few unscramble concentration to be in " half friend is social " on. Be based on the relation catenary of address book and mass organizations concept, form a group with interest, make product of half acquaintance socialization, it is one of innovation dots of Clubhouse.
1 the photograph is gregarious to the character pair 1 and the form of 1 pair of N, clubhouseN is gregarious to the novelty of N means, deserve to be made in order to invite again, network effect can be described with dreariness. Look in Gu Qidong, "Hungry sale " , and trival flow is to choose target user to faithfulness is spent and participate in a spent process.
This accords with small letter career group the point of view that president Zhang Xiaolong expresses: Any socialization product is in the process of operation is at first medium, need to satisfy an user to be opposite " the identity " need, just be willing to be outputted continuously. The evaluation of a way of counting the years of no less than, "A blame closes, but also not be wide-open, quality has the community that assures certainly, can produce a lot of scintilla. Can produce a lot of scintilla..
Additional, speech form cooperates compere to accuse to spend to the palm of the room, the controversy sex of adjustable topic, union of tall controversy topic interacted neatly to provide taller user for Clubhouse as product itself agglutinant and reservation rate.
Su Xin general afore-mentioned summary was at 2 o'clock, opinion cacique + effect of the socialization that encircle a layer.
Clubhouse can give a group, still have " climate " luck composition. A16Z author shows, if not be to was driven 2020, sound socialization also won't appear, because,be epidemic situation, the time of people becomes much.
Bureau of meeting, meal is exhibited below the route that we share, it is half acquaintance socialization, but in quite long 2020 time, this kind knew the new friend, opportunity that seeks interest circle to be cancelled, people needs each fictitious cafe, different Club, participate in collective social activity, clubhouse has the group that makes gregarious one's previous experience, have the investor platform that has force, build on this time of express took off.
3 domestic answer engraves a Clubhouse, is there show?
Clubhouse fire, what can foreknow is, china can appear certainly answer quarter product. "If want to do, must fast. " Wang Chao is judged, in a month, china can be born at least 10 come a sound socialization tool.
Many personage that pays close attention to gregarious circuit expresses, answer quarter Clubhouse, there are any difficulties on the technology, but operation does not follow to go up certainly.
On Clubhouse, light discovery greatly one professes is " Chinese edition CH " get together get together the user of father, measuring an user inside recruit, download gets together get together the discovery after test version, it is function or interface no matter, it is to resemble element class borroweding almost Clubhouse.
In fact, the product that home is close to Clubhouse most is in early second half of the year appeared 2019, it is fruit carapace hatch, be expert at manufacturing much person chats the software that make friend gives ungual APP. Give claw to encourage an user to participate in chatting bureau to chat with faceless identity, every bureau is most 6 people connect a line, grow 45 minutes when, can buy the check when adding. The conference when every bureau ends appears one plays draw a frame round, can choose 1-2 feel those who cast an edge to talk about friend to greet sb.
In know " how to evaluate ' give claw ' this APP? " below the problem, newest comment stays in in March 2020: "Go in casually from before what bureau is very interesting, far apart chats, the card when adding is brushed full 3 hours, to now a lot of bureaus go in nobody speaks, become ' breathed company bureau ' , look on in despair, feel this APP wants cool cool. Feel this APP wants cool cool..
Su Xin expresses, in home, everyman even if is sound socialization, also do not need specific setting, arrive commonly small letter, VoIP can. And the sound socialization of instant sex often slants amusement, the closest example is TT speech.
Product of socialization of this game speech announced on Feburary 1, the B that finishs total amount to be 100 million dollar annulus series financing, investment just is the famous dollar fund such as Asia of classics abb China, orchid strong and pervasive fragrance, its advocate the game that one of hit functions are instant speech connects wheat.
The group of congener product is made in home, can encounter a lot of challenge, do poineering work especially group, cold start-up is very difficult.
Wang Chao cited a case, monitoring of real time speech needs to throw cost of much labor power, need every room someone real time monitoring or monitoring of go on a tour of inspection, poineering company does not stand. "Development of domestic video socialization is old, superintendency technology had caught up with, it is one frame to the superintendency of direct seeding picture the image of one frame goes analysing. Shook sound, quick worker to throw the manpower cost of a huge sum in this respect, audio monitoring and platoon examine cost won't low; Clubhouse is ' after reading, burn namely ' , cannot backdate, if need cache to come down, each cost will be higher. Each cost will be higher..
Clubhouse fire arrives to send irremediable now, the big company that does not remove home is in " the scrape that grind a knife " . "Road road, explore, this kind of product that gives priority to with stranger socialization, add the function of similar Clubhouse very easily, tecent, byte has the start all over again on the horse, build the likelihood of a similar product. " Wang Chao tells to be lighted greatly, clubhouse can let the product person with the jumpy byte of ceaseless on social product trial and error, see new hope.
Another kind of potential participator is frequency platform is fond of Malaya for instance. According to Introduction Gu Qidong, happy Ma Laya has had before this similar of much person amuse the direct seeding product that give priority to, function and Clubhouse have certain jackknife sex. The recorded broadcast that is fond of Malaya to also a lot of share those who be core with knowledge advocate sow and available large quantities of vermicelli made from bean starch.
What to rely on like Clubhouse successful and same, the community atmosphere that is the same as type product is very important, need the has expressive desire high quality user of certain dimensions. "Cite a case, if congener product of home is opened,register, without limitation, do not eliminate to meet by the person of a few dozens of edge ball occupational. " a way of counting the years says.
relatively at Clubhouse, gu Qidong thinks, show the direct seeding of level China, recorded broadcast and content share platform to be deficient in the diversity that develops a topic, the dialog inscribes the palm of controversy sex to accuse, and the interactive sex that brings an user into play / participate in degree.
* topic figure originates Unsplash. The person that merit is visited asks, a way of counting the years in article, Su Xin, Cheng Guang is alias.
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