2014 when, QQ is rolled out freely, its gain ability does not have hostage doubt nowadays, resemble today's Baidu, Gao De the map is same, not be to should collect use fee, get however " appreciation serves value " . What deserve attention more is, everybody thinks " free map " -- Gao De, was put to ask a stock with every United States by Alibaba Feburary last year the price of 21 dollars is wholy-owned buy!
Return subject, whats do seeing these map APP rely on to make money!
Map kind of APP " profitable path "Earn the money of car plant:Between one's early years, map APP has not infiltrated completely the market, so main installation carries a map into the car. The increase chain among is: Map APP- - car plant (the car carries equipment)- - consumer. Namely the commercial pattern of O2O, but the saturation that holds equipment market as car vehicle, of the product collect fees the item is single, the time is single also, so car plant market narrows slowly, turn to the mobile phone of people then.
Earn the money of rock-bottom user:Here " rock-bottom " it is us the crowd of such basic level, although carry the download amount of APP, map gentleman can be harvested a large sum of " the cost that answer blood " . In the meantime, present public place of entertainment and meal industry grow ceaselessly, each person needs a map possibly to search his " target " place, because this people places the map in " gregarious entrance " locally, because carry a search, dining-room, parking lot, amusement park, sufficient bath is waited a moment, they can recommend you directly recently and the store with better opinion gives you.
This, coach the user is consumed secondhand, this cash nature won't receive waist pack directly, because it can pass the money that earns tripartite to get profit, issue namely.
Earn advertisement money:This is the most important segment, also be gain " essential " . Gao De is bought in A, understand namely actually, what user and its client have huge trade to locate and find site is firm need, in the meantime, on this foundation, can undertake with high heart map in A more the data each other with accurate essence is connected, engineer thereby more the sale plan that accords with consumer psychology, the itself of hypostatic consumption is answered in stimulation. Entity consumes all storefront below, will for such " recommend " the promotion fee that pays a huge sum.
Of course, still appeared now a lot of earn gold coin on foot play law, be equivalent to map APP passing on a client, draw the step of more client. Map APP is making free service at present, if want to began to collect fees one day, I believe, had left without how many person in those days get it, and this, it is the power with the most terrible science and technology!
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