Wither invite. Noctivagant effect is not equal to lamplight effect, no matter be the Imperial Palace, still be area of other city, scene, how is prize travel market just crucial.
Travel 35 years only + the travel big Ga that travels 15 years from course of study, the mom of treasure of a bud, major analyses the problem on travel for you, like to pay close attention to me please!
"On Forbidden City yuan night " leave how many exclaim, more or less to expect!My friend is encircled, announce from the Imperial Palace " on yuan night " the activity begins to be brushed screen. So that although far be in Guangzhou, and be in busy meeting exhibit working prelude, those who sit in front of me 90 hind little sister or the same night are brushed brush, and put wind with the leader, if snatch a bill, so Yuanxiao she was about to fill afternoon that day cease, dozen those who fly see the light to Beijing.
Of course, the little sister did not snatch a bill, she cannot become 3000 lucky person a medium, yuanxiao still is that evening hard low stay in the office, prepare to postpone the job of the meeting together with me. In the overwork days that evening, she is opening a mobile phone to watch living broadcast all the time, I also had favour to witness the Imperial Palace ceremony of these first bright light.
Speak this responsibility, it is to show the Imperial Palace of this noctivagant activity only actually of appeal big.
From the entrance ticket of evening show of the Imperial Palace that is sent a piece to fry 500 thousand yuan, arrive after the festival of lanterns, travel agent in succession movement, it is after the message that the lamp will shine continuously after receiving southeast of the Imperial Palace and northeast turret, adjust the journey of original Beijing circuitry immediately, add noctivagant item. And after dean of museum of the Imperial Palace gives off sequel to be able to wait for time node to roll out evening show activity according to 24 solar term probably, caused countless expectation more.
Actually, this succeed brings the sequence that come out, it is the long end reaction that noctivagant economy causes. Can foreknow, the Imperial Palace is operated this, it is certain to still can last to be brought to travel of the Imperial Palace drive. And from travel economy embroil, still have relevant other economy.
Speak of " noctivagant " , I think what the whole world does travel to have so an economy Zhang.
Be the same as with the Imperial Palace of field, be in Guangdong, the red-letter day of smooth shadow art that returns Qing Songcheng having cause. Compare the limelight at the Imperial Palace, zhao Qingke can be far not as good as. But depend on hill of lake of 7 stars cliff, vessel at this relatively famous, it is from elementary school text the old brand city that accompanies us, this the evening show of initiate can say is to make the travel of whole town " old appearance is changed new colour " lift.
Cause celebrates red-letter day of art of this one smooth shadow, the most brillant place, multiply namely went up the spring breeze of area of big bay of HongKong and Macow of another name for Guangdong Province. Go up from coronal name above all, its full name is " area of big bay of HongKong and Macow of another name for Guangdong Province (Zhao Qing) section of smooth shadow art " , chose to be held during New Year at the same time, continue to the festival of lanterns, with the festival of lanterns that evening performance of 15 minutes of firework serves as end. In interior of area of big bay of HongKong and Macow of another name for Guangdong Province traffic develops quickly 2018, wide bead bay the enlightened, adds Gao Tie of harbor deep harbor be well versed in of big bridge, it is to make undoubtedly actually inland and the come-and-go that dweller of HongKong and Macow lives and travel are added more frequent. Know sit the spring breeze of the times, also be this " noctivagant " successful place.
Why to say it is successful all the time, the official statistic data that celebrates city from cause can see the effect. Inside a week after the Spring Festival coming during the golden week, the pleasance number of 7 stars cliff still is in area of old brand scene to grow prep above compared to the same period 300% condition, and of vessel lake hill grow compared to the same period also prep above 50% , gross earnings of much, travel also grows tourist for certain.
This is " noctivagant " the economic effect that takes. Can see, the traditional travel after the golden week passes is off-season, this noctivagant effect is producing effect continuously all the time.
Farewell sees the Imperial Palace " on Forbidden City yuan night " the incident that brush screen, section of smooth shadow art is different, its noctivagant it is to have the Imperial Palace this famous IP serves as endorse, it is under the enlarge of brand effect effect, because this activity effect is short and stand those who see.
Without can deny, in recent years, the Imperial Palace that nears 600 years old of advanced age is having rejuvenescent sign, below culture connotation and article brigade setting, play wetter more, also play Yue Gong more. From the Imperial Palace colour makeup, circumjacent, arrive drama of movie and TV of put together art " on new, the Imperial Palace " heat is sowed, arrive again during the Spring Festival in Forbidden City " He Suiying auspicious -- good year spends in Forbidden City " exhibition, the corresponding period crosses 1000 Tibet to taste showpiece besides, return utmost to be inside palace each setting are reductive former days is royal elegant demeanour, make be enmeshed to tourist generation style experience. In these add fuel to the fire, the brand of the Imperial Palace actually already utmost ground is established in consumer memory rose.
And shine of the festival of lanterns first the lamp, it may be said is one is detonated. Wait set limit to, freely, it is a few special stirred activator, quickened it to expand mediumly in transmission process.
I set out from the tourist's angle, I hope to see be not a lamplight is only beautiful, and more it is to hope to be able to be in setting date from in those days appearance of historical person style of writing, experience in former days the air of royal evening show. Spoken parts in an opera, pass namely be enmeshed the experience of type, experience the feeling of father of old times emperor. This is most the excursion that wants to reach purpose.
See actually, noctivagant and absolutely not be lamplight show only only. Hide in the noctivagant economy below lamplight show, need more brand construction and IP to prop up. Wait for traditional noctivagant pattern besides boat of lamplight show, late advanced position, actually noctivagant still can have a lot of. My impression is deeper is, guangzhou grew the lot of grand crocodile park once upon a time, once having is several years with " sweet river is nightly animal world " the name exists. Await in those days, be in sweet river zoo in the morning (the Guangzhou that is now grows Long Ye to give birth to animal world) after seeing an animal, still can reach the nightly animal world next door in the evening, see the animal kingdom in the evening. Later, nightly animal world was done not have, changed in nightly shown long grand big circus, with another kind nightly + animal + the means of the performance, also be brand of a piece of when made long Long Qi fall famous travel.
Form brand effect truly additionally, still have Guangzhou lamplight red-letter day actually. I feel the travel brand of Guangzhou lighting division is made also is quite successful. It drew lessons from the experience of Lyons of friendly city France, make this sumptuous dinner into " 3 headlight of world are smooth section " one of, also become a piece of form of Guangzhou city to resemble calling card at the same time. As the citizen, my acknowledge to this lighting division is very true. The whole town turns out, subway needs to stop pull in in relevant section, when your ascend body among them when, on one hand you will be open-eyed this city that so oneself get along day and night, have so beautiful one side in the late evening so; On the other hand, you also are met open-eyed and original tourist is OK and such numerous, especially the tourist that a lot of other places come, night scene of square of the Guangzhou tower when admiring bright light, beautiful city, Pearl River, the double deck bus that takes the axes in moving back and forth at Guangzhou city goes sightseeing, became them to go to those who visit Guangzhou to appoint a movement.
Sum up, the brand is the backer of noctivagant economy; And prize economy, drive relevant industry economy, it is ultimate goal.
Do you also know more successful noctivagant case? The welcome is shared in comment area and me.
